Year Hiring for Digital Marketing Coordinator at Sydney, New South Wales, Australia Full Time

One of Australia’s most exciting EdTechs is looking for a Digital Marketing Coordinator to join the team. Year13 is a purpose-driven digital enterprise that is dedicated to supporting young Australians to reach their potential and succeed in life after school.

Year13 was recognised in the ANZ Top 50 EdTechs in 2021, and Deloitte’s Top 500 fastest-growing technology businesses globally in 2020.  

As a Digital Marketing Coordinator at Year13, you’ll be responsible for the execution of paid social media campaigns across Meta, LinkedIn, Pinterest, YouTube and TikTok. You’ll also lead email marketing strategies, including optimising lifecycle marketing journeys.

The ideal candidate is a self-starter who is passionate about digital marketing and is keen to progress their career with the business.

Key responsibilities:

• Own the execution of paid social media campaigns for clients, as well as Year13. 
• Use in-platform dashboards and Google Analytics to monitor performance. 
• Support the ing process by providing post-campaign stats and insights to the Partnerships team.
• Continually improve Year13’s traffic-driving strategy by exploring new platforms, formats and approaches. 
• Build and send weekly EDMs, as well as solus as required.
• Manage and optimise Year13’s lifecycle marketing journeys.
• Work with the sales team to constantly innovate and improve our commercial social product suite. 

Desired Experience & Skills:

• Bachelor’s degree in Marketing or Social Media, or equivalent work experience.
• 1-3 years of experience in a digital marketing role.
• Experience using key social media advertising platforms.
• Proficient in analytics tools such as Google Analytics and QuickSites.

Why Year13:

• Join Year13 at an exciting time in terms of growth and opportunities.
• Be part of a passionate team that’s dedicated to supporting the next generation of Australians.
• Strong team culture with social activities galore (think pottery, mini golf, dinners, rockclimbing and more).
• Hybrid working model, with flexibility to work from home part-time.

Note: This role is based in Sydney.