Wilson Auto Family Hiring for Chief Marketing Officer at Stillwater, OK Full Time

The Wilson Auto Family, an innovative and forward-thinking automotive company, is seeking a dynamic and results-driven Chief Marketing Officer (CMO) to join our team. As the CMO, you will play a crucial role in consistently telling our company’s exciting and engaging story through various channels. Your mission will be to collaborate with our existing 3rd party marketing agency and build a dedicated team that helps us achieve our marketing goals and surpass industry benchmarks.

This is a new role, but one that we have seen have success at other dealerships.

Responsibilities:

Collaborate with the existing 3rd party marketing agency while identifying and filling gaps to enhance our marketing efforts.

Develop and execute comprehensive marketing strategies to promote the Wilson Auto Family’s brands across different channels, including SEO/SEM, Facebook, Instagram, and explore opportunities in emerging platforms like TikTok.

Cultivate and lead a talented marketing team, fostering an innovative and learning-driven environment to drive continuous improvement.

Optimize marketing budget allocation to maximize ROI and reach potential clients effectively.

Work closely with sales, finance, service, and parts departments to align marketing efforts with overall business objectives.

Hold providers accountable and leverage data analytics to evaluate campaign performance and make data-driven decisions.

Enhance brand perception and strengthen the Wilson Auto Family’s identity, consistently reflecting our motto of “good people helping good people.”

Champion the company’s pioneering approach to online car shopping, delivering a seamless and exceptional customer experience.

Requirements:

Proven experience in a senior marketing role, automotive background not necessary.

Extensive knowledge of various marketing channels, digital marketing strategies, and emerging trends.

Demonstrated ability to lead and inspire cross-functional teams, fostering a culture of innovation and continuous learning.

Strong analytical skills with a focus on data-driven decision-making to optimize marketing efforts.

Track record of managing marketing budgets of over $1 million annually, or ability and professionalism to do so.

Experience collaborating with 3rd party agencies and holding them accountable for results.

Passion for innovation, willingness to explore new ideas, and a proactive attitude toward solving challenges.

Excellent communication and interpersonal skills, enabling seamless collaboration with different departments.

The Wilson Auto Family is known for its commitment to innovation, exceptional customer experiences, and being at the forefront of the automotive industry. As a market leader, we value self-starters who constantly seek better ways to serve our clients and community. Joining the Wilson Auto Family means becoming part of a team that fosters growth, creativity, and a “can-do” attitude.

If you are passionate about marketing, eager to drive meaningful impact, and believe in continuous improvement, we invite you to be part of our journey and apply today!

Job Type: Full-time

Pay: $72,000.00 – $100,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Health insurance
• Life insurance
• Paid time off
• Professional development assistance
• Retirement plan
• Vision insurance

Schedule:

• 10 hour shift
• Monday to Friday
• Weekends as needed

Supplemental pay types:

• Bonus pay
• Signing bonus

Work Location: In person