Wiley Road Foods Hiring for Digital Marketing Manager at Manchester, NH Full Time

Position: Digital Marketing Manager

Job Description:

Wiley Road Foods is seeking a Digital Marketing Manager to lead our digital marketing initiatives. The Digital Marketing Manager will be responsible for the development and execution of our digital marketing strategy, including social media, email, display ads, and video ads. The ideal candidate will have a passion for marketing and is highly organized, with a strong understanding of digital marketing best practices.

Essential Duties & Responsibilities:

• Develop and execute a comprehensive digital marketing strategy that includes social media, email, display ads, video ads, search engine optimization (SEO) and other online marketing strategies.
• Lead the development and execution of all digital marketing campaigns across all channels.
• Oversee and manage the design of our digital marketing campaigns to maximize their effectiveness.
• Collaborate with internal teams to ensure that all digital marketing campaigns are aligned with company goals.
• Manage the development of our email, display ad, and other online channels.
• Develop and maintain an effective internal communication plan for digital marketing campaigns.
• Ensure that all digital marketing campaign performance metrics are measured regularly against company goals.
• Manage the implementation of new technologies in our online advertising programs.
• Ensure that all advertising content is compliant with local laws and regulations.
• Perform other duties as assigned.

Required Skills:

• A minimum of 3 years of experience in a similar role preferred. A minimum of 2 years of experience working in an agency or business-to-business sales environment preferred. An understanding of SEO best practices preferred. An understanding of Google Analytics preferred. A knowledge of HTML CSS coding preferred. An understanding of Adobe Photoshop or Illustrator software a plus. An ability to work independently with minimal supervision required. Should be proficient in managing presence on Instagram, Facebook and TikTok.

Job Type: Full-time

Pay: $50,000.00 – $60,000.00 per year

Benefits:

• Health insurance
• Paid time off

Schedule:

• 8 hour shift
• Day shift

Ability to commute/relocate:

• Manchester, NH 03103: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

• Please provide a link to social media pages you have been responsible for managing or a portfolio or digital marketing work

Experience:

• Social media management: 3 years (Preferred)

Work Location: In person