University of Melbourne Hiring for Social Media Coordinator (China) at Parkville, Victoria, Australia Full Time

Location: Parkville

Role type: Full-time; Fixed term

Department/School: Strategy and Culture

Salary: UOM 6 – $92,749– $100,397 p.a. plus 17% super (pro rata for part-time)

• Further your experience in social media in an exciting, rewarding work environment   
• Join a collaborative team that fosters innovation, teamwork, high achievement and continuous improvement
• 17% super, generous discounts on courses for employees and family members

About The Role

As the Social Media Coordinator (China), you will work with stakeholders, the China office and University staff across the University under the direction of the Social Media Manager (University channels), to effectively coordinate and moderate the Chinese social media function to communicate with both broad and targeted audiences on Weibo, WeChat, TikTok (Douyin) and other Chinese social media channels as required (i.e launching the University’s Red account).

Your responsibilities will include:

• Contribute to the success of integrated marketing and communications campaigns working with colleagues across UC&M, including media, advertising, events, content, multimedia, marketing and communications: teaching & learning, research and engagement
• Develop and maintain a cohort of Chinese social media student ambassadors
• Support key relevant days of significance in the yearly calendar (i.e. Lunar New Year, Mid-Autumn Moon festival)

Who We Are Looking For

We are seeking a motivated self-starter with high attention to detail who can operate with independence in an ambiguous, rapidly changing operating environment and has experience in stakeholder engagement and reputation management. You will strive off creativity and can effectively challenge the status quo to deliver to effective business outcomes. You can successfully build and maintain durable rapport with various stakeholders from all diverse areas. You will enthusiastically work to a high ethical standard and can constitute professionalism and confidentiality at all times.

You will also have:

• Some work experience within relevant marketing and communications field and tertiary qualification in marketing, communications, finance, business or a related discipline or an equivalent combination of relevant experience and education/training
• Fluent in Chinese written and verbal communications
• Strong experience in social media, content development and execution strategies
• Demonstrated experience in managing Chinese social media channels

For further information regarding responsibilities and requirements, please refer to the attached PD.

This position requires the incumbent to hold a current and valid Working with Children Check to ensure the University provides a safe environment for everyone.

Please note that you are not required to respond to the selection criteria in the Position Description.