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Social Media & Digital Marketing / Social Media & Digital Marketing
Tripalink Hiring for Regional Marketing Specialist (Seattle) at Seattle, WA Full Time
Full Job Description
About Us: Founded in 2016, Tripalink is a technology-driven residential brand specializing in co-living and standard apartments tailored for students and working professionals. It delivers a high-quality, economical, and engaging living experience through attentive services and an all-in-one technology platform that centers around the customer. As an important component of improving renters’ journey, Tripalink launched an App that allows renters to search for apartments, e-sign the lease agreement, manage their home including paying rent, requesting maintenance and cleaning, call community shuttles, use community perks, and sign up for various events etc. With ever-evolving physical living products and technology-empowered operations, Tripalink can provide the best living experience for its target renters. The company currently manages about 6,000 bed spaces in Los Angeles, Irvine, Seattle, Philadelphia, Pittsburgh, Tucson, Austin, Chicago, San Francisco, and Berkeley.
Position Summary:
This position will be mainly focusing on generating leads for the local leasing team to lease up the vacancy via a variety of online and offline channels. In addition, this person will also be responsible for field marketing events and activities that drive brand awareness and leads.
Responsibilities
- Post and list leads from diverse listing channels such as Apartments.com, Zillow, Tripalink website, Facebook Marketplace etc.
- Consult with leads from diverse local and international channels via email, phone, and direct messaging
- Provide basic consulting for leads with general information and qualify the leads when it’s needed.
- Maintain renters’ data on our CRM system and track the number of effective leads on a daily basis.
- Be responsible for the leads quality and quantity. Proactively communicate with the local leasing team about leads quality, conversion and come up with new marketing initiatives to support the local leasing goal.
- Conduct market research and competitive analysis on the Seattle rental market, and identify the local new channels that can bring in more effective leads.
- Coordinate with the digital marketing team about local marketing campaigns, property promotion, events promotion, etc.
- Participate in the implementation and production of field marketing events such as campus events, open houses, tenant events etc.
- Commute to venues and event sites as necessary.
- Engage in all aspects of marketing campaigns such as property banners placements, gathering and coordinating listing materials, model unit staging, etc.
- Perform additional duties and responsibilities as assigned.
Qualifications
- Bachelor’s degree or above in Marketing or related field
- 1-2 years of marketing, sales or business development experience preferred
- Great people skills: Customer service experience, teamwork experience, and/or sales experience
- Flexible with time and energy to deal with unexpected situations
- Highly organized and able to balance multiple projects at once
- Active, extroverted, and enjoy being hands-on
- Self-motivated and proactive
What We Provide:
- Excellent Working Environment: Energetic, Ambitious, Passionate
- Great Team Experience
- Regular Team Building Activities
- Free Community Event Entrance
- Leadership Cultivation & Individual Development
- Networking & Resources from External Partners
- Opportunities of Rotation Among Departments & Locations
Diversity & Inclusion at Tripalink
Tripalink is committed to bringing together individuals from different backgrounds and perspectives. We strive to create an inclusive environment where everyone can thrive, feel a sense of belonging, and do great work together.
We are proud to be an equal opportunity employer open to all qualified applicants regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or expression, Veteran status, or any other legally protected status.
Note on Pay Transparency:
Tripalink provides an estimate of the compensation for roles that may be hired as required by state regulations. This role may also qualify for annual incentive and/or comprehensive benefits. Compensation may vary based on (a) location, as Tripalink factors in specific location when benchmarking compensation for most roles; (b) individual candidate skills and qualifications; and (c) individual candidate experience.
Additionally, Tripalink leverages current market data to determine compensation, so posted compensation figures are subject to change as new market data becomes available. The salary, other compensation, and benefits information is accurate as of the date of this posting. Tripalink reserves the right to modify this information at any time, subject to applicable law.