Duties:
– Develop and implement advertising strategies to promote products or services
– Manage advertising campaigns across various platforms, including WordPress, Google, and social media channels
– Conduct market research and analyze data to identify target audiences and optimize advertising efforts
– Collaborate with cross-functional teams, such as sales and product management, to align advertising initiatives with business goals
– Create compelling copy for advertisements and marketing materials
– Monitor and track advertising performance using analytics tools to measure ROI and make data-driven decisions
– Manage advertising budgets and allocate funds effectively to maximize results
– Stay up-to-date with industry trends and best practices in performance marketing, email marketing, and digital advertising
Qualifications:
– Bachelor’s degree in marketing, advertising, or a related field
– Proven experience in managing advertising campaigns and driving results
– Strong knowledge of WordPress, Google Ads, and social media advertising platforms
– Proficient in budgeting and analytics to optimize advertising spend
– Excellent copywriting skills with the ability to create engaging content for advertisements
– Familiarity with product management principles and how they relate to advertising strategies
– Strong analytical skills with the ability to interpret data and make strategic recommendations
– Ability to work collaboratively in a cross-functional team environment
– Excellent communication skills, both written and verbal
Note: This job description is not intended to be all-inclusive. The employee may perform other related duties as negotiated to meet the ongoing needs of the organization.
Job Type: Full-time
Pay: $39,187.08 – $47,193.05 per year
Benefits:
Schedule:
Supplemental pay types:
Ability to commute/relocate:
Experience:
Work Location: In person
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