Thermo Fisher Scientific Hiring for Marketing Manager at Carlsbad, CA Full Time

Job Description

DUTIES:

Act as a subject matter expert on sales leads.
Owner of strategy and roadmap for ing and analysis of sales leads.
Maintain relationship for managing daily ing and analysis for world-wide sales leads across 5 corporate divisions in life sciences industry.
Daily management of ing for marketing business decision support.
Performance analysis as needed around leads, opportunities, and revenue.
Data architecture for business intelligence infrastructure, including automation script coding, testing, and deployment.
Develop and maintain KPI dashboards for various digital projects and funnel metrics in order to make data driven decisions.
Manage video email platform for GSS service sales team.
Lead organic blog and social media content development and deployment.
Social media marketing channel activation and management via SciShare platform.
Lead GSS web optimization and SEO efforts.
Serve as a customer journey expert for digital campaigns.
Partner with Product Management team to develop and deploy Product Display Pages for direct and channel partner digital properties.
Assist with paid digital placement, tracking and optimization.
Monitor and manage spending on digital marketing activities to meet budget requirements.
Manage key vendor relationships: billing process, access to tools (e.g. RevBase) and NDA agreements.

REQUIREMENTS: Master’s degree in Information Systems, Business Administration, Marketing, or related field of study. Employer also accepts a Bachelor’s degree in Information Systems, Business Administration, Marketing, or related field of study plus 3 years of marketing, business intelligence, or related experience.

Must have experience or knowledge with:

• Digital marketing, including experience with campaigns/projects across multiple channels with quantitative performance metrics;
• Advanced knowledge of Excel;
• Advanced knowledge of Power BI;
• MS Word; and
• PowerPoint.

Travel: Up to 20% domestic and international travel required.

Salary: $118,328.83 – $166,400/year

Compensation and Benefits

The salary range estimated for this position based in California is $118,328.83-$166,400.00.

This position may also be eligible to receive a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes:

• A choice of national medical and dental plans, and a national vision plan, including health incentive programs

• Employee assistance and family support programs, including commuter benefits and tuition reimbursement

• At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy

• Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan

• Employees’ Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount

For more information on our benefits, please visit: https://jobs.thermofisher.com/global/en/total-rewards