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Social Media & Digital Marketing / Social Media & Digital Marketing
Tech Providers, Inc Hiring for Digital Operations – Digital Marketing Specialist at Lawrence Township, NJ, US Full Time
Digital Operations – Digital Marketing Specialist / Omnichannel Marketing Specialist
Duration : 8+ Months
Location : Lawrence Township, NJ (Hybrid)
Job Description :
- Contribute HCP omnichannel engagement recommendations based on customer insights and brand strategy.
- Draft and deliver creative briefs and other necessary requirements documentation to support the development of branded and unbranded digital programs.
- Lead internal MLR review processes and work with external partners to ensure timely and accurate preparation of digital programs (e.
G., CRM, third-party programs, HCP media, websites, mobile, eMail, social media, SEO / SEM, IVA, Field-Trigger e-mails, etc.
Specific Job Responsibilities :
- Bachelor’ s degree with minimum 5-7 years industry, (pharmaceutical / biotech or related marketing or media agency) experience.
- Experience in pharmaceutical omnichannel strategy and digital marketing.
- Experience leading digital engagement, channel, and analytics activities.
- Proven ability in managing digital agencies, vendors, and cross-functional support teams.
- Competence in developing, evaluating, and activating HCP media plans.
- Demonstrated ability to successfully navigate internal MLR review processes.
- Prior Digital or Media Marketing Agency experience is a plus.
- Experience with Microsoft Excel, PowerPoint, Veeva PromoMats, AdobeAnalytics, WorkFront, Veeva CRM.
9 hours ago