Symfoni Hiring for BB Social Media and Blog writer at Australia Full Time

Job Description:

We are seeking a talented B2B Social Media Copywriter. As a B2B Social Media and Blog Copywriter, you will be responsible for crafting engaging and compelling short-form posts for our client’s company pages and CXOs’ profiles, primarily for LinkedIn. 

Responsibilities:

• Write concise, impactful, and persuasive social media copy for LinkedIn posts, ensuring they align with our client’s brand voice and messaging.
• Develop creative and attention-grabbing content ideas that resonate with our target audience in the B2B space.
• Collaborate with our in-house designer to create visually appealing artwork and graphics using Canva and provided templates.
• Stay up-to-date with industry trends and best practices in B2B marketing and social media to continually optimise content performance.
• Monitor and analyse social media content performance, making data-driven decisions to improve engagement and conversion rates.
• Communicate effectively with clients to understand their goals and objectives and tailor content accordingly.
• Conduct monthly performance analysis and ing.
• Research and write long form SEO optimised blogs for our clients.

Requirements:

• Proven experience in copywriting, preferably in the B2B space.
• Exceptional writing skills with a keen eye for detail and proficiency in crafting concise and impactful copy.
• Proficiency in using Canva or similar design tools to create visually appealing graphics and artwork.
• Strong understanding of social media platforms, particularly LinkedIn, and the ability to adapt content strategies accordingly.
• Excellent communication and collaboration skills, with the ability to work effectively in a team environment.
• Highly organised and able to manage multiple social media accounts and meet deadlines.
• A bachelor’s degree in Marketing, Communications, or a related field is preferred.