Storyation Hiring for Junior Strategy Associate at Sydney, New South Wales, Australia Full Time

JUNIOR STRATEGY ASSOCIATE

STORYATION (full-time, hybrid working)

Are you looking for a way into an exciting career in marketing and content strategy? Do you have a knack for numbers, figures, data and research? Are you always eager to know why that specific TikTok went viral or what makes a particular Instagram Reel set the internet on fire? Are you curious about how to turn the nerdiest of graphs and pie charts into a compelling and unique story?

Well, you’ve come to the right place and you might just be Storyation’s next Junior Strategy Associate. To apply for this epic role, please share your CV and a brief cover letter explaining why you think you’re our next Junior Strategy Associate. Read on for more information about the role and Storyation.

ABOUT THE ROLE

Storyation is one of Australia’s best-established content agencies, creating world-class branded content and strategies for big names like Nespresso, Journey Beyond, Medibank, LendLease, the Melbourne Symphony Orchestra, James Hardie and plenty more.

You’ll work with an expert team of content production, marketing, commercial and strategy pros, all of whom will help you develop your content skills and understanding of what makes for great branded content. Importantly, we don’t take each other too seriously, so you’re more than welcome to bring a sense of humour to work with you each day.

The Junior Strategy Associate s to the Strategy Lead and is responsible for supporting our agency’s strategy function by conducting research, content performance and optimisation tasks for our clients’ and our own content initiatives. Your work will be critical to the success of content strategies, audience and content research, performance measurement and other data-driven content marketing activities we conduct for our clients.

You’ll also work hand-in-hand with our content team to help them implement content strategies and measure the effectiveness of articles, social media content, email newsletters and other content we’re creating for clients. Optimising written content for search and social content for algorithms are an important part of this job, giving you exposure to a range of channels that can help you build your knowledge about what great content marketing looks like.

Some of the key responsibilities in this role include:

• Working with the Strategy Lead to develop content strategies, audience research, performance measurement and other data-driven content marketing activities
• Provide content strategy guidance and deliver any strategy elements that might be part of content production projects for the content team and our clients
• Support partnership managers on client and account management tasks related to strategy work
• Contribute to Storyation’s own content and marketing efforts including, for example, ideating digital content, monitoring channel performance and optimising digital content

Here are some of the experience and skills we think the successful candidates will have:

• One to three years’ experience in a hands-on role in a digital content discipline (e.g. digital journalism, content marketing, social media, SEO, strategy/research etc)
• Some experience in working with multiple data sources in various formats (e.g. digital analytics, data visualisation, pivot tables etc) to derive content-related insights
• A strong working knowledge of tools like Meta Business Manager, Google Analytics or Adobe Analytics and a demonstrated ability for working with and manipulating raw data into accessible insights and stories for agency and client teams
• Understanding key SEO concepts and tools like Google Trends, SEMRush, SimilarWeb or Moz and how to apply these to develop insights and optimise digital content
• An emerging understanding of qualitative research (e.g. surveys, focus groups, literature reviews etc) and a desire to practise more of this style of research

ABOUT OUR TEAM

The Storyation team is tight-knit, caring and high-performing, so if you want to join us, you should know there are four key behaviours we encourage in our people that help to make this an excellent place to work. These behaviours are:

• We prioritise healthy work relationships by bringing our team together in structured, productive ways, celebrating individual and joint achievements, promoting those little informal rituals that keep us close

• We’re constantly looking for ways to improve our processes by creating ways of working that advantage us and get rid of processes that hold us back, enabling collaborative, creative ideas and leveraging our strong relationship with Medium Rare

• We confidently articulate our identity by leaning into and staying true to our strong Storyation brand and reputation, leading a positive relationship with clients and showing them we understand their worlds

• We prioritise our integrity as a team and individuals by working hard to maintain high standards, seeking out varied client work and diverse opinions within our team, pushing back on unreasonable client demands and talking openly about the status of the business

Find out more about Storyation at www.storyation.com and check out our latest work and news on Instagram and LinkedIn.

NOTE

We can only consider applications from candidates who have Australian citizenship or Australian permanent residency at this time; no recruiters, please.