Stan Hiring for Performance Marketing Coordinator at Sydney, New South Wales, Australia Full Time

At Stan, we are pioneering the future of television with Australia’s most loved entertainment – whether it’s our critically acclaimed and multi-award-winning Stan Originals, exclusive Hollywood studio productions, iconic TV series, kids’ entertainment and now the home of UEFA Champions League, Rugby and Wimbledon – Stan undoubtedly has something for everyone to love!

Job Description

ing to the Performance Marketing Manager, the Performance Coordinator is responsible for supporting the performance marketing team with campaign implementation, ing, administration and optimisation of Stan’s performance marketing activity across all performance channels.

You’ll work closely with the digital media, performance marketing team and wider media team, along with marketing and key media partners to analyse and optimise our performance marketing, ensuring we deliver against business objectives.

WHAT YOUR DAY TO DAY LOOKS LIKE

• Campaign Implementation of paid search, paid social, performance display, video and audio campaigns.
• Optimising paid performance campaigns at the tactical level. This includes:
• Paid search keyword strategy, incl. Managing negative lists, keyword research and bidding strategy.
• Creative analysis and testing, incl. AB testing.
• Performance display – optimising audience and creative performance.
• Programmatic video ongoing campaign optimisations
• Daily budget pacing management across all performance and digital channels.
• on performance and digital results across the campaigns and channels you are optimising. Additional ing across the digital and performance team also may be required.
• Manage digital creative development, creative QA, specs, trafficking and dispatch process – liaising with internal teams.

WHAT WE’RE LOOKING FOR

• 1+ years of experience implementing and optimising performance marketing campaigns.
• Google Ads (specifically search) campaign optimisation and implementation experience.
• A quick learner willing to learn who enjoys a fast paced environment.
• Strong financial acumen and an analytical mindset.

Excited by what you read? Apply now on LinkedIn!