Spectrum Hiring for Director, Digital Marketing at Greenwood Village, Colorado Full Time

JOB SUMMARY

The Director, Digital Marketing is responsible for prioritization and seamless implementation of offer and pricing strategies for online sales channels.

Drives compliance and revenue optimization via Offers with an aim to maximize sales, customer growth and profitability for the supported Channels.

Develops and executes a framework that effectively measures offer and pricing performances across customer segments.

MAJOR DUTIES AND RESPONSIBILITIES

• Actively and consistently support all efforts to simplify and enhance the customer experience
• Develops strong relationships with Marketing Intelligence, Marketing Operations, Core and Mobile Product teams and all other needed stakeholders and serves as point of contact for Digital Marketing Offers.
• Represents Digital Marketing at various levels on discussions related to Offer rollouts efficiently.
• Leads offer strategy and implementation for online core and mobile channels.
• Partners offer rollout for other Buyflow supported Channels.
• Ensures that a playbook of active and retired offers is maintained for supported sales channels.
• Develops recommendation for Offer prioritization based on analytics dashboards, customer segmentation and executive guidance.

Ensures adequate transparency and communication on prioritized offers and their schedule.

• Leads establishment of process documentation (including requirements and signoff lifecyle) for Offers
• Maintains performance dashboards for Offer performance with the help of analytics and ing teams.
• Leads Offers Product and Configuration teams to enable successful delivery and on continuous improvements
• Engages with UI Product Leaders to ensure that the online customer experience for offers is simplified and enhanced.
• Is aware of the organization strategy for Offers related tools (including Catalog)
• Assesses program effectiveness through data analytics and field inputs.
• Assists in ad hoc information and ing requests from the business unit leaders
• Performs other job-related duties as assigned or apparent.

REQUIRED QUALIFICATIONS

Required Skills / Abilities and Knowledge

• Ability to read, write, speak and understand English
• Leadership and Team Management
• Strong understanding of Charter’s Offer Strategies
• Strong understanding of Online Catalog and UI Capabilities
• Strong understanding of Offer Implementation dependencies and Offer design patterns
• Understanding of Agile Tools & Methodologies
• Ability to professionally interact with and influence others to gain support for ideas, proposals, projects and solutions
• Excellent negotiating, leadership, communication, presentation and interpersonal skills
• Ability to resolve complex problems positively and professionally
• Ability to Delegate and Prioritize
• Data Analysis and Interpretation skills
• Understanding of Cable Industry trends and best practices
• Order management systems and principles

Required Education

Bachelor’s degree in Marketing, Product or related field

Required Related Work Experience and Number of Years

Marketing, Product or related field experience – 10+ years

Offers Management (preferable with a Telecom or Cable company) 5+ years

Interfacing with application teams 5+ years

Management experience 5+ years

PREFERRED QUALIFICATIONS

Preferred Skills / Abilities and Knowledge

Knowledge of telecommunications products and services

Ability to supervise and motivate others

Preferred Education

MBA a plus

WORKING CONDITIONS

Office environment

Exposure to moderate level of noise

Some travel will be required

LI-MA

MAN703 2023-25241 2023

Here, employees don’t just have jobs, they build careers. That’s why we believe in offering a comprehensive package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life.

A qualified applicant’s criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.

The pay for this position has a salary range of $124,000.00 to $240,100.00 . The actual salary offer will carefully consider a wide range of factors, including your skills, qualifications, experience and location.

Also, certain positions are eligible for additional forms of compensation such as bonuses.