SkylineSpark Strategies Hiring for Social Media Writer at Melbourne, Victoria, Australia Full Time

• Develop creative and original content for social media channels, including but not limited to Facebook, Twitter, Instagram, and LinkedIn.
• Craft attention-grabbing headlines, captions, and body text that align with the brand’s tone and messaging.

2. Strategy Implementation:

• Work closely with the content strategy team to implement social media content plans and campaigns.
• Stay abreast of industry trends and adapt content strategies accordingly.

3. Collaboration:

• Collaborate with graphic designers and multimedia specialists to create visually appealing and shareable content.
• Work closely with the marketing team to align social media content with broader marketing initiatives.

4. Engagement and Interaction:

• Monitor and engage with the audience on various social media platforms.
• Respond to comments, messages, and inquiries in a timely and professional manner.

5. Analytics and Optimization:

• Utilize social media analytics tools to track and measure the performance of content.
• Implement optimizations based on data insights to enhance content reach and engagement.

Requirements:

• Proven experience as a Social Media Content Writer or similar role.
• Exceptional writing and editing skills with a keen eye for detail.
• In-depth knowledge of social media platforms and trends.
• Strong understanding of brand voice and the ability to adapt writing style accordingly.
• Familiarity with social media analytics tools.
• Ability to work in a fast-paced environment and meet tight deadlines.
• Creative thinker with the ability to generate innovative ideas.

Qualifications:

• Bachelor’s degree in Marketing, Communications, Journalism, or related field.
• Previous experience in social media management or content creation.
• Portfolio of previous social media writing work.