OpenRoad Auto Group Hiring for Regional Content Creator- OpenRoad Toyota Richmond at Richmond, BC Full Time

We believe in doing good for our customers and for ourselves. Whether it’s launching the most anticipated model of the year or purchasing a vehicle for your next adventure, great people and relationships are at every turn with OpenRoad.

We are proud of our forward-thinking culture developed over 40 years of continuous improvement initiatives. OpenRoad is one of the largest and fastest-growing automotive retail groups in the country (representing 20 automotive brands across 25 locations) with a shared vision to become the national automotive leader in customer experience. As one of Canada’s Best Employers and Best Managed Companies, we are looking for team players who are excited to continually learn, work hard, and take ownership of their role.

If you love the idea of joining an organization with unlimited possibilities to accelerate your career, then apply to OpenRoad and grow with us today!

OpenRoad Auto Group is currently seeking to expand our team with a Full-Time Regional Content Creator at OpenRoad Toyota Richmond.

A Career at OpenRoad Means You’ll Enjoy:
Many opportunities for internal growth

Discounted vehicle purchase program

Associate perks program

Company social events

And more!

Your contribution:
Deliver content as a strategic advantage to grow business for dealerships and the region. Plan, organize and coordinate internal and external content creation, marketing, and communication curation.

Editorial calendar and content for region and dealerships

Video content for a website, dedicated channels, social media, and in-store displays: vehicle walkarounds, how-to, technology, monthly offers, staff, and others

Photographic content for internal and external channels: dealership, events, staff, and others

Video and audio technology platforms – knowledge and use

Social media content coordination

Write organic social media posts and post photos and videos: Facebook, Instagram, YouTube, blog, etc.

Source and tell stories.

Coordinate social media management and reporting tools.

Create and implement annual and monthly content calendars for regions and stores.

Align content with corporate social media strategy.

Videography and photography

Coordinate photoshoots and video shoots: lighting, settings, capture, and editing.

Take and edit high-quality photos of vehicles, events, staff, and stores: script creation, lighting, camera use, basic editing.

Plan, storyboard, film, and edit videos for the dealership and regional social media and other channels.

Maintain cameras and equipment.

Online reputation management

Craft timely responses to online customer reviews: website, social, review sites.

Coordinate with department managers to ensure responses lead to customer solutions.

Work with reputation management platforms.

Work closely with the Dealership Managers and Marketing Department

Provide tailored content for in-market customers to support sales and awareness.

Establish communication goals and ways to increase customer and associate engagement, working towards improving the guest experience.

Analyze the performance of internal and external communication strategies to determine ROI and level of fulfillment of planned goals.

Align organic social media content plans with Marketing Department’s paid advertising and initiatives.

Identify gaps in communication strategy and execute solutions to ensure consistent communication through all channels.

Communicate objectives and methods and procedures to all department managers.

Observe and follow manufacturer and OpenRoad brand guidelines.

All other tasks as assigned.

What it takes to be part of our dynamic team:
One to two years of experience in a similar role

Deep understanding of social media platforms

Strong video skills

Excellent photography skills

Ability to use video and photo editing software

Outstanding written English

Strong ability to build relationships

Highly creative with a keen eye for details and aesthetics

Strong analytical skills

Well organized and strong multi-tasking ability

Highly self-motivated with the ability to learn quickly

Ability to work at a fast pace both as a self-starter and cooperatively

Passion for cars and automotive knowledge is a significant bonus

A valid British Columbia Driver’s License and ability to drive self within the region

Internal Candidates MUST apply by filling out the Internal Endorsement Form on the Intranet. Failure to complete the form will cause a delay in your application.

https://orag.bamboohr.com/jobs/view.php?id=3134

We are an equal opportunity employer that embraces diversity. We stand behind the growth of our associates to help them achieve their vision and goals.

JOIN US AND GROW WITH US!

We thank all those that have applied. Only those considered for the position will be contacted.