Ocean Partners Hospitality Hiring for Digital Marketing Coordinator at Cocoa Beach, FL Full Time

OCEAN PARTNERS HOSPITALITY is a local company that is always looking to add excellent new associates to our team. Ocean Partners Hospitality owns and operates the Hampton Inn by Hilton, Courtyard by Marriott, Best Western Oceanfront, and Days Inn, all located in Cocoa Beach. Together these hotels fulfill the lodging needs of the area’s varied visitors. For the past 24 years, our company has been committed to providing the highest level of employee satisfaction through offering a great benefits package, performance incentives, a thorough training program, and a commitment to promote from within.

Ocean Partners Hospitality is currently seeking experienced, highly motivated, service-oriented individuals to join our team. Are you focused, enthusiastic, and passionate about delivering outstanding service?

If your answer is YES! We’d love to meet you!

We are currently seeking a Digital Marketing Coordinator to join our team. The Digital Marketing Coordinator will be responsible for coordinating the Digital Marketing and Marketing efforts for the company’s portfolio of hotels. They will coordinate and publish blog posts, e-mails, and social media postings, as well as prepare s as directed by management. These efforts will grow our followers engage and retain them, and help convert them into leads, customers, and active fans and promoters of our company.

Mission: We provide consistent, high-quality service to our guests and maximize profitability through our experienced staff, our core values, and our proven standards.

Values: Consistency, Ethics, Excellence, Customer Satisfaction, Fun, Profitability, Execution, and, Image.

Specific Responsibilities: Coordinate the catering details for events and provide a responsive and pleasant catering experience for clients.

• May also undertake the general administrative task as required.
• Establish and improve the reputation of the hotel by offering a very personalized style of service as per the hotel’s standard operating procedures.
• Scheduling of regular Social Media and Blog postings, and emails.
• Maintaining the company’s social media profiles and presence, including Facebook, Twitter, Instagram, Pinterest, and LinkedIn.
• Promoting shareable content appropriate for specific networks.
• Interface with all contracted marketing firms and provide support to them.
• Listening, monitoring, and engaging in relevant meetings with hotel sales departments, and management to speak on our digital branding, analytics, and promotions, and provide analysis and recommendations based on those results.
• Creating content and providing content strategy as needed (I.e. blog posts, emails).
• Work with each hotel to produce and provide needed printed materials including promotional pieces and property collateral.
• Monitor the marketing budget and track expenditures to make sure they are within budgeted guidelines.
• Monitor and respond to all reputation management sites (TripAdvisor, Yelp, Google) and respond to reviews and aggregate s and share results with management.
• Oversee the opportunity and requirements for each hotel brand and ensure that the hotel operations are following standards.
• Liaison with each hotel brand’s marketing division so that each hotel is taking full advantage of the services, promotions, and opportunities that the brands provide.
• Assist the hotel sales departments or operations as needed or directed as well as execute any special projects assigned.

Essential Traits:

• You should have a command of best practices and trends in social media marketing.
• A willingness to learn the basics of how to both build and convert a digital audience.
• Enjoy being creative!
• You should have the ability to stay on a publishing schedule and manage your priorities with a degree of autonomy.
• you should be well-rounded, unafraid to work with data, and able to express yourself well in written and verbal communication.
• You should have the analytical wherewithal to observe the performance of digital marketing campaigns and suggest strategic content changes to improve future campaign performance.

Position Requirements:

• Communication – Ability to read, write and speak English. Must be able to articulate ideas and plans and communicate these accurately and effectively to others. Must inspire confidence in staff.
• Reliability – Must be able to stay on marketing schedules and effectively manage priorities.
• Technical – Willingness to build a personal presence on social media, with a command of each network and its best practices. Strong proficiency in all Microsoft Office applications, as well as Adobe creative cloud, and should be well-versed in e-mail marketing and lead generation through e-mail marketing.
• Knowledge/Experience: A minimum of 2 years combined experience working directly with social media coordination or management.
• Expertise with SEO/SEM campaigns
• Familiarity with customer relationship management and content management system software.
• Availability – must be able to work a varied schedule including, nights, weekends, and holidays.

Key Result Indicators:

• Hotels experience a measurable improvement in traffic generated via digital marketing.
• All marketing campaigns and actions are executed promptly.
• Marketing budgets are maintained, and expenses do not exceed the allotted amount.
• All online reviews on the various reputation management sites are responded to in a timely fashion and a professional manner.
• All brand requirements for printed materials and digital opportunities are met.
• Timely, successful, and efficient project completion.
• Communication and ing to management are timely and complete.
• Positive and cooperative relations with General Manager, the entire hotel staff, the management team, the brand, and the owner.Benefits:
• Health insurance
• Dental Insurance
• Vision insurance
• Retirement plan
• Paid time off
• Tuition reimbursement

This Company Describes Its Culture as:

• Detail-oriented — quality and precision-focused
• People-oriented — supportive and fairness-focused
• Team-oriented — cooperative and collaborative

Job Type: Full-time

Pay: $55,000.00 – $60,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Health insurance
• Life insurance
• Paid time off
• Parental leave
• Referral program
• Tuition reimbursement
• Vision insurance

Schedule:

• Monday to Friday

Experience:

• relevant: 2 years (Required)

Work Location: In person