Nestlé Hiring for Recruitment Marketing Specialist (Employer Branding) at Arlington, VA Full Time

If you’re driven by the passion to do something meaningful that changes lives, Nestlé is the place for you. Nestlé USA is one of seven operating companies that make up Nestlé’s presence in the United States. We’re in 97% of American homes, and as the leading food and beverage company, our goals are to continue to deliver quality food and beverage products, strengthen our local communities, and reduce our environmental and climate impact.

We’re determined to challenge the status quo and be better tomorrow than we are today. As individuals and teams, we embrace our entrepreneurial culture and have created a workplace where collaboration is essential, courage is rewarded, speed is expected, and agility is the norm to delight our consumers every single day. Here, you will find limitless opportunities to learn and advance your career and feel empowered to succeed in the workplace and beyond. Because our focus is not only on nourishing our customers, but also about enriching you.

This position is not eligible for Visa Sponsorship.

Position Summary:

As the Recruitment Marketing Specialist, you will support the Recruiting organization by developing and leading recruitment marketing content and campaigns for the Ensure Supply team that drive brand awareness, attract top talent, and activate candidates. You will spend your time as our Employer Brand champion for Nestlé + in the US (Nestlé USA, Nestlé Health Science, Nestlé Professional, Nestlé Nutrition, and Nespresso) by:

• Developing a wide range of messaging that expresses our Employee Value Proposition and elevates our brand for specific talent segments, e.g., function/location
• Establishing and executing the digitalized recruitment marketing campaign strategy across core social media platforms to attract the target audience and build proactive pipelines of top diverse talent
• Leading the email marketing strategy and program, using CRM technology (Avature) to develop and execute cadenced, targeted email campaigns that educate, engage, and activate talent audiences
• Advancing Talent Acquisition digital attraction strategy by maintaining our Now@Nestlé Jobs channel, creating social media content, and analyzing performance data to drive and optimize usage
• Increasing the visibility of our job openings by running the build and performance of programmatic campaigns, and managing sponsorships
• Partnering with our internal Recruitment Marketing POC and NiM counterparts to update content and drive site performance for nestlejobs.com, meeting with key partners across the organization to understand their digital objectives and translating it to the website
• Serving as a strategic advisor to Talent Acquisition and broader business partners, including Communications and D&I, on recruitment marketing campaign tactics and content
• Championing the candidate experience from first touchpoint to onboarding, ensuring all external recruiting content/communications are on-brand and high-quality, and partnering with CME and other creative teams on delivery as needed
• Analyzing and presenting key recruitment marketing metrics to inform new and ongoing campaigns, programs, content, and tactics, and provide business insights, i.e.., monthly scorecard and quarterly business reviews
• Creating internal team communications that drive productivity and collaboration, and providing support for business facing communications that demonstrate scope and impact of Recruiting

Minimum Qualifications:

• Bachelor’s Degree in marketing, communication, digital media, or related field
• At least 1-2 years of hands-on recruitment marketing/employer brand/digital marketing experience
• Extraordinary story telling skills including creative direction, copy writing, copy editing
• Demonstrates ability to craft compelling, emotional, and relevant messages
• Strong interpersonal, written, and verbal communication skills including the ability to establish relationships with internal and external partners, build cross-functional partnerships and present to, interact with and influence senior executives
• High energy self-starter who is intellectually curious and passionate about digital engagement experiences
• Proven organizational, project management, and prioritization skills with a high proficiency with the Microsoft suite of products

Preferred Qualifications:

• Experience with using data analytics to drive optimization and effectiveness of channels, content strategies and return on investment
• Experience developing creative and innovative strategies for websites, social media, targeted campaigns, email marketing, search engine optimization and events
• Digital agency experience
• CRM technology experience, e.g., Avature
• Digital Production Project Management (Video Shoot, Photo Shoot)
• You will be highly curious, innovative, driven by data, a creative problem solver, collaborative, and build positive relationships

Job ID: 270421

It is our business imperative to remain a very inclusive workplace.

To our veterans and separated service members, you’re at the forefront of our minds as we recruit top talent to join Nestlé. The skills you’ve gained while serving our country, such as flexibility, agility, and leadership, are much like the skills that will make you successful in this role. In addition, with our commitment to an inclusive work environment, we recognize the exceptional engagement and innovation displayed by individuals with disabilities. Nestlé seeks such skilled and qualified individuals to share our mission where you’ll join a cohort of others who have chosen to call Nestlé home.

The Nestlé Companies are an equal employment opportunity and affirmative action employer seeking diversity in qualified applicants for employment. All applicants will receive consideration for employment without regard to race, ethnicity, color, gender, gender identity, age, religion, national origin, ancestry, disability, perceived disability, medical condition, genetic information, veteran status, sexual orientation, or any other protected status, as defined by applicable law. Prior to the next step in the recruiting process, we welcome you to inform us confidentially if you may require any special accommodations in order to participate fully in our recruitment experience. Contact us at accommodations@nestle.com or please dial 711 and provide this number to the operator: 1-800-321-6467.

This position is not eligible for Visa Sponsorship.