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Job Description: Summary of Position

Job Specification: Essential Duties and Responsibilities

• Create content and copy for a wide variety of topics for multiple platforms (website, blogs, articles, social media, banners, case studies, guides, white papers, print, etc.)
• Research industry related topics and interview subject matter experts
• Identify customers’ needs and gaps in our content and recommend new topics
• Promote content on social media. Build a following for brand on social media with creative work.
• This list is not intended to be all-inclusive. Employee will perform other related duties as assigned, including newsletter production, trade show coordination, social media, or other administration duties.

Qualifications and requirements

• Three to four years’ experience writing for a company
• Bachelor’s degree in creative Writing, Journalism, English, or related field preferred
• Thorough knowledge of standard writing practices for web content and traditional media
• Knowledge of basic web and graphic design fundamentals.
• Familiarity with keyword placement and SEO best practices.
• Computer skills, including Adobe Creative Suite, Microsoft Office Suite (Word, PowerPoint, Outlook, and Excel) and Google Docs.
• Confident in producing work across web, digital and traditional platforms.