Merrow Hiring for Assistant Digital Marketing Specialist at Miami, FL Full Time

Company Overview:
Merrow, est. 1838, is owned and operated by Owen and Charlie Merrow, 8thgeneration of Merrow family members, with diversified manufacturing interests and headquarters on the six-acre Merrow campus in downtown Fall River, MA. Merrow’s major divisions are Manufacturing, Brands, Medical, and Wholesale parts & equipment. Today, the Merrow Manufacturing division is known for developing and building apparel, gear, and instrumented soft goods. In 2017 and 2018 Merrow was awarded manufacturer of the year in the State of MA, the 2018 MassINC Gateway City Innovation Award, the 2017 Constellation Supernova award for technology innovation, the 2019 Cornerstone Entrepreneur Award from Bristol Community College and is one of the fastest growing companies in Massachusetts. Most recently Merrow has been recognized by Forbes, the WSJ, the State of MA and RI for leadership and investment in the medical supply chain. Learn more are www.merrowmfg.com.

Job Description:
Merrow is looking to hire a Digital Marketing Specialist that will support the divisions of Merrow. You will be responsible for developing and executing digital marketing strategies to drive growth and increase ROI. You will be successful if you are driven by data and curious to find new and creative ways to increase ROI.

Key Responsibilities:

· Manage the digital and social media presence of the brands while working to increase followers, engagement, and conversion

· Execute paid ad strategy for the business units

· Responsible for writing, editing, and uploading content

· Understand the basics of SEO for different pages, articles, and video content and make improvements

· Develop an ongoing refinement of content strategy, including topic identification and keyword analysis

· Monitor business unit site performance on Google Analytics and periodically prepare s

· Conducts marketing research projects to generate consumer insights and analyze trends to identify new marketing opportunities

· Collaborate and communicate issues and opportunities to internal stakeholders

· Other duties as assigned

Qualifications:

· Bachelor’s degree in Marketing or a related field

· 3+ years of previous digital marketing experience, ideally in a consumer goods industry

· Experience with Google Adwords, Facebook & Instagram Ads

SKILLS AND ABILITIES:

· Highly motivated and energetic

· Possess excellent organizational, interpersonal, and problem-solving skills

· Excellent written and verbal communication skills

· Ability to work in a fast-paced environment with strict deadlines

· Highly organized with great follow-through abilities

Advanced computer user skills

Join us at Merrow as we continue to redefine innovation in our industries. We look forward to adding a committed, strategic thinker to our team who shares our passion for excellence.

Job Type: Full-time

Pay: $45,000.00 per year

Benefits:

• 401(k)
• Health insurance

Schedule:

• Monday to Friday

Work Location: In person