MECCA Brands Hiring for Customer Data Analyst at Richmond, Victoria, Australia Full Time

MECCA Brands is experiencing growing demand for customer data analysis to support the delivery of our long-term digital roadmap. As a result, there is an exciting opportunity for a customer focused and analytically minded Customer Data Analyst to join our team as we build out personalisation, digital engagement and behavioural marketing at scale.

The Role You Could Play

ing to the Customer Data Enablement Lead, the Senior Customer Data Analyst needs to deeply understand the power of data to lead the delivery of considered customer data solutions as part of personalisation initiatives and larger strategic programs of work. We are looking for a passionate data nerd well-versed in using data to transform customer interactions in marketing, sales and digital experience and familiar with marketing technology transformation, automation and process change within an organisation.

As a key member of the team, you will be working on a variety of analytical challenges in support of enabling omnichannel customer experience initiatives. You will leverage data from internal and external sources to build and measure segmentations, find groups of customers to grow, reactivate or acquire for the business and close the loop through the enablement of customer journeys and test & learn initiatives.

As a key member of the team, you will contribute to the development of data capabilities and products that enable omnichannel customer experience initiatives. You will collaborate extensively with internal teams to gather requirements and utilise your understanding of MECCA’s data to advise on and develop solutions to grow existing customers and reactivate and acquire for the business.

What You Will Bring

You will utilise your expertise in data analysis, to shape the use of customer data at MECCA to deliver value to business and our customers. As we are going through a period of transformation, including continuous improvement of a new tech stack, you will need to be passionate about new technologies and willing to learn and apply new data manipulation and analysis tools. As the team grows, you will be passionate about empowering others with data and driving this through coaching and documentation.

You will also need to have:

• Strong experience in data analysis and ing, preferably in Retail
• Experience in managing marketing technology platforms to deliver personalisation
• Excellent communication and interpersonal skills with the ability to explain complex information in simple terms
• Strong SQL skills and manipulating datasets
• Ability to deliver ideas from inception to execution, particularly as part of a cross-functional and collaborative team
• Adaptability and proven ability to work in a fast-paced and changing environment

Your Life At MECCA

Whilst we are singularly focused on our #CustomerFirst mantra, we know that wouldn’t be possible without an incredible team that is guided by our MECCA values and motivated each and every day to be solutions focused, innovative, collaborative and adaptable, and have a bit of fun along the way!

Some of our other team member benefits include:

• Professional development programs and first-class digitised learning offering
• Health and well-being initiatives
• Reward and recognition programs
• Access to bonus and incentive programs
• Quarterly product allowance
• Unlimited 40% discount

There are also so many other ways in which you’ll be made to feel part of the MECCA story as we love to celebrate, surprise and delight our team along the way.

To learn more about life at MECCA Brands, follow us on LinkedIn at MECCA Brands or @lifeatmecca and for all current opportunities, visit www.mecca.com.au/careers