Liberty Source Hiring for Digital Marketing Pro at Hampton, VA Full Time

Company Background:

Liberty Source PBC combines state-of-the-art technology with a human overlay, enabling our clients to realize greater returns from their investments in artificial intelligence, machine learning, business intelligence and deep analytics platforms. We work with our clients’ Data Science teams, Data Operations staff, Data Quality functions, and other key stakeholders to refine and enhance the data that is vital to the success of their advanced technology initiatives. We are the Data Fitness experts.

Our specialized recruiting mission focuses on the talents of veterans and families of active-duty military personnel to fulfill our brand promise of 100% U.S.-based operations and staff.

Position Summary:

It is time to flex your B2B digital marketing muscles and implement a comprehensive online presence for a rapidly growing data services company. Liberty Source, PBC is seeking a Remote Digital Marketing Manager with the strength to execute our SEM/SEO efforts and manage email campaigns to generate sales leads; leverage social media outlets to build awareness; and energize our public- and employee-facing websites to provide a memorable user experience.

Position Responsibilities:

• Developing/managing the company’s B2B digital marketing campaigns to generate sales leads.
• Implement and manage paid search programs to drive traffic to website and social media sites to generate leads at an acceptable Marketing Cost per New Client.
• Plan and execute social media campaigns; monitor sites for opportunities and danger signals.
• Develop anonymous and identified online tracking mechanisms to capture prospects early in the sales cycle.
• Integrate campaign, tracking and responder data into existing CRM platform for an end-to-end view of prospects and clients.
• Recommend new tools and techniques to maintain a competitive marketing advantage for Liberty Source

Requirements:

• 3+ years prior experience in a B2B digital marketing role
• Proven success designing and executing digital marketing campaigns.
• Deep understanding of email marketing techniques and technology including alias coding, filter/firewall avoidance, device-specific formatting
• Strong knowledge of HTML [practical coding]
• Ability to create an endpoint and post JSON responder data
• Experience working with one or more CRM platforms.
• Experience with one or more social media monitoring tools
• Experience with one or more content management systems
• Excellent organizational and project management skills; ability to consistently meet deadlines.
• Capable of working as part of a team as well as independently
• Capable of simultaneously managing multiple short- and long-range projects
• Bachelor’s or advanced degree in Marketing or related discipline

Benefits:

• Paid Time Off (PTO) and 10 paid holidays.
• Medical, dental, vision, life insurance, and other ancillary benefits
• 401k Plan
• Tuition Reimbursement

A pre-employment background check is required.

To learn more about our business, please visit our website at https://liberty-source.com/

Founded in 2014, Liberty Source PBC is based in Hampton, Virginia and is a Certified B Corporation.