Based in either London or Leeds, this is a fantastic opportunity for a proactive Campaigns Executive or Senior Executive to join a dynamic international law firm to devise, coordinate and execute creative thought leadership campaigns.
As a member of an energetic, firmwide marketing team, the role holder will assist the Senior Campaign Manager to create thought leadership campaigns and issue-led campaigns that target clients, potential clients and other organisations, such as external stakeholders, to drive greater brand recognition within the firm’s priority industries and master brand. You will work closely and liaise with partners across industry groups and others within the marketing and business development function that support the firm’s industry focus to increase the profile of the firm and services they provide to clients. This will involve helping to implement thought leadership and campaigns that help raise the profile of firmwide initiatives, through effective use of digital channels, social media activities and PR activities. The Campaign Executive or Senior Executive will collaborate with other marketing and firm personnel to help project manage and coordinate the planning, research and analysis, marketing communications, documentation and after-action ing related to the campaign and will contribute to the development of compelling marketing content, optimise audience journeys and help evaluate the impact of marketing campaigns in achieving their stated objectives.
A bright graduate or equivalent, the successful candidate will have proven experience in a marketing position gained within a law or professional services environment, to ideally include digital marketing experience. The Campaign Executive or Senior Executive must possess excellent drafting and writing ability and a high degree of confidence in liaising with people at all levels in an organisation. This challenging and rewarding role will also require strong organisation and analytical skills and excellent attention to detail. Any previous experience with client facing activity and project management will be highly advantageous.
Leighton Taylor promotes diversity, equality and fair treatment in all aspects of our work. It is our policy that as a provider of marketing and business development recruitment services, we will work to address existing inequalities, eliminate discrimination and promote equal opportunities and diversity. We translate this into all aspects of our everyday work and will aim to prevent discrimination or other unfair treatment against any of our staff or any users of our services regardless of gender, age, race, colour, nationality, ethnic origins, disability, sexual orientation or political and religious beliefs.
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