KP Contracting LLC Hiring for Content Manager Full Time

Job Title: Content Manager

s to: Owner

Position Summary: We are looking for an amazing, inbound marketer to own the majority of the content marketing for our company. You will be in charge of attracting site traffic, converting that traffic into new leads for the business, and nurturing to close those leads into customers – the latter of which sales leadership will help you accomplish.

Responsibilities:

• Develop a content strategy aligned with short-term and long-term marketing targets
• Collaborate with marketing and design teams to plan and develop site content, style and layout
• Create and publish a variety of engaging content
• Edit, proofread and improve writers’ posts
• Liaise with content writers to ensure brand consistency
• Optimize content according to SEO
• Use content management systems to analyze website traffic and users engagement metrics
• Use HubSpot to generate traffic, convert visitors into leads, and then nurture them (using dynamic workflows) into converted customers
• Manage content distribution to online channels and social media platforms to increase web traffic
• Develop an editorial calendar and ensure the content team is on board
• Ensure compliance with the law (e.g. copyright and data protection)
• Stay up-to-date with developments and generate new ideas to draw the audience’s attention

Success Criteria:

• Produce at least 3 articles per week
• An increase in defined customer engagement metrics
• Website and social media traffic growth
• Increases in key search engine keyword rankings
• Increase in conversion metrics
• Acquire customer feedback and testimonials/case studies
• Complete minimum 15-minute training assignments each day

Requirements:

• BA/BS degree or equivalent work experience
• Has 2+ years of experience working in a B2B or B2C capacity
• Experienced HubSpot user, proficient in its marketing automation and blogging software features
• Has experience with programs such as HubSpot, Google Analytics, Google Search

Console, and SEMRush

• Understands the value of content marketing
• Is detailed oriented and organized
• Is an excellent communicator – written, verbal, visual
• Has interview skills and is a curious and thoughtful listener
• Understands how to use data to inform all strategic decisions
• Operates well with giving and receiving feedback
• Has a team mentality
• Bonus skills: HTML/CSS, Adobe Creative Suite, HubSpot Content Marketing Certification

Salary: Between $55K and $80K

Benefits:

• Health, dental, vision and life
• Competitive compensation levels
• Training and career development
• Mentorship of World-Class Content Marketing Trainers
• Amazing team culture
• Monthly breakfast socials
• PTO

About KP Contracting, LLC: KP Contracting, LLC creates luxurious Outdoor Living Spaces that inspire friends and family to enjoy life together. We specialize in custom decks, paver patios, hardscapes, screen porches, and more. In 2023, we will introduce Plunge Pools, water features and an array of other services to create a complete backyard oasis. KP Contracting, LLC is rapidly growing with nearly 300% growth in 2022 and plans to exceed that growth in 2023.

Our core values are the backbone of our business and guide our hiring process. Our values are Inspirational, Excellence, Transparency, Accountability, Alignment and Collaboration. We achieve our company success by the alignment of our company mission with the fulfillment of the personal, professional, and financial goals of our employees.

If you are interested in this position, please submit with your resume a writing sample to showcase your writing style and skills, as well as a 5-minute video answering the following questions:

a. How did you learn about this position and what prompted you to apply?

b. How would you explain what the heart of inbound and content marketing is, in your own words?

c. Why are you interested in a career in marketing, specifically, content marketing?

d. What’s your favorite and least favorite part about the writing process?

e. What are your professional goals? In three years? In five years?

Job Type: Full-time

Pay: $55,000.00 – $80,000.00 per year

Benefits:

• Dental insurance
• Employee assistance program
• Flexible spending account
• Health insurance
• Life insurance
• Paid time off
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Work Location: Hybrid remote in La Plata, MD 20646