JIVARO Recruitment Hiring for Social Media Marketing Specialist at Melbourne, Victoria, Australia Full Time

The Company:

One of Australia’s largest and most loved online retailers, guided by the ethos to make the most in-demand products available to all.

The Role:

Develop and execute the social media strategy! A new role to the business, our client is looking for an innovative, driven individual to take ownership of their Social Media channels to create exciting content with the aim to drive brand awareness and engagement.

You will to the Head of Marketing Promotions & Communications. You’ll be a Marketer with a deep industry awareness and understanding, utilising this to ensure that the company content is relevant, effective and has the ability to bring their brand to life.

In this role you’ll be responsible for:

• Developing and executing the Social Media and PR content strategy for 3 x Brands to increase brand awareness and drive sales.
• Ownership of all social media channels including content production, scheduling and monitoring of content across Instagram, Facebook, TikTok, and LinkedIn.
• Content creation inline with the strategy, the brand style and tone of voice guidelines.
• Identifying and executing fresh, innovative & exciting ideas through regularly reviews of industry news, competitor landscape and trends.
• Manage multiple projects from inception to completion, with the ability to switch from one to the other seamlessly.
• Managing Social Media and PR briefs, including targeting, budgeting, and monitoring performance.
• Monitoring and analysing media coverage and creating s on performance, providing insights and recommendations for improvement.
• Managing the PR & Social Media budget and ensuring all activity is cost-effective.
• Manage the external agencies, including briefing and assisting in the creation of PR and Social assets.

To be successful in this role, you should be:

• University Degree qualified in a relevant field (Marketing, Communications or similar).
• Demonstrated experience working in Marketing Communications, Social Media, PR or similar, preferably within Retail, FMCG or eCommerce.
• Passionate about Social Media and PR, with the ability to effectively engage customers through innovative, brand aligned content.
• Have a proven ability to build and maintain effective relationships, through exceptional communication and engagement.
• Able to manage multiple projects, with the ability to switch from one to the other seamlessly.
• Comfortable working within a fast-paced, dynamic environment. Being agile and adaptable is key to success!
• Inquisitive and ready to be challenged – we’re not afraid of putting in hard work to deliver a superior product!

If this sounds like the role for you apply now or alternatively reach out to Zali Oulton via zalioulton@jivaro.com.au to find out more!