Healthcarecom Hiring for Email / Customer Marketing Analyst at Remote Full Time

We seek an exceptional Email / Customer Marketing Analyst to build engaging, data-driven email campaigns. In this role, you’ll be instrumental in building and managing data-driven email campaigns from the ground up. Your responsibilities will span from campaign setup to quality assurance and A/B testing. Moreover, you’ll leverage your analytical skills to evaluate campaign results, providing insights that will inform future strategies and enhance operational effectiveness.

About the Company

HealthCare.com is a digital healthcare platform connecting consumers, service providers, and payors with the goal of bringing simplicity and transparency to an industry famous for its complexity and opacity. HealthCare.com also develops and markets a portfolio of proprietary insurance branded Pivot Health and pharmacy plan products. Founded in 2014, HealthCare.com is a privately-owned company whose mission is to help consumers make better healthcare decisions. We’re focused on improving how people shop for and enroll in health insurance coverage through data, content, and superior customer service. Our mission is to empower individuals, families, and small businesses by providing information and recommendations.

Primary Responsibilities:

Implement end-to-end email program execution, including:

Management of large email lists

Design the logic for new campaigns in order to accomplish the set goals

Email marketing automated flow setup, including testing and quality assurance

Personalization using liquid or basic HTML code

A/B testing to evaluate campaigns performance and make recommendations

on campaign performance as it relates to sales goals

Assess and manage deliverability metrics to maintain optimal performance

What You Have:

Strong analytical and creative thinking abilities

Fast learner, adapts well to and is energized by change.

Ability to work in a fast-paced environment and manage multiple projects and deadlines

Curiosity – interested in why and how things work. Passionate about continuous learning

Microsoft Excel or Google Sheets

Fluency in English

2-5 years of email marketing experience

Skills that will set you apart:

Experience using Email platforms with sophisticated marketing automation, such as Salesforce, Pardot, Marketo, Hubspot, and/or Blueshift.

Basic liquid and/or HTML code knowledge

Google Analytics, Google Postmaster Tools

Perks

Opportunity to work from home

Excellent work environment

Medical, dental, and vision with 100% company paid premiums for the employee

Up to 15 days of paid time off

10 company observed holidays

8 weeks of paid parental leave

401k plan with company match

Life insurance

Professional growth opportunity

Most importantly, an inclusive company culture established by an incredible team!

Get to Know Us!

linkedin.com/company/healthcare-com