Hat Media Australia Hiring for Content and Social Media Marketing Manager at Australia Full Time

Content & Social Media Manager – Work from Home

About Us:

We are a B2B marketing agency that works with some of the best technology and SaaS companies in the world, driving success through carefully crafted Content and Social Media Campaigns, Account-based marketing programs, Creative concepts, Video and Demand Generation campaigns.

Our Culture:

We are respectful, considerate and mindful and we have a positive approach to our Team’s work-life balance.  We thrive on working with passion, delivering excellence and ownership for our clients’ campaigns as their success is our success.

Our work environment:

With COVID in early 2020, we moved to a remote work-from-home model.  Fast forward to 2023 and whilst we have our co-working space in sunny Manly, we love the freedom and flexibility this affords us and our team is now located all over Australia and overseas. We hold regular mentoring & and learning sessions and weekly all-hands meetings.

The Opportunity:

In this pivotal role, you’ll work closely with our Head of Digital and the marketing execution team to ensure the flawless planning,  execution and timely delivery of content (written, creative, design, video) and social media projects and campaigns.

A snapshot of what you’ll do:

• Collaborate closely with the Head of Digital to comprehend the scope, objectives, and nuances of each campaign and client.
• Craft detailed project timelines, ensuring that every task is accounted for and set for timely completion.
• Support the Head of Digital in producing paid and organic social strategies.
• Produce campaign plans and calendars across key social media platforms (mainly LinkedIn for our B2B clients, but also Meta, Instagram and YouTube) including social copywriting in the brand tone of voice.
• Produce social creative concepts across paid and organic, working autonomously or with the wider creative team to bring them to life using storyboards and/or mock-ups.
• Support production and design in implementation, ensuring best practices are followed, including writing video briefs for the video post-production team.
• Writing and creating marketing emails.
• Writing Landing Page Copy.
• Tracking and ing of social performance and engagement and base.
• Plus much more. Our Team will share the full job description in the interview stage

Skills & Attributes:

• Passion for social media marketing and understanding a B2B audience’s motivation and buyer behaviour to guide social, content creation and advertising.
• Excellent copywriter with attention to detail and the ability to live and breathe a brand’s personality, both in creating content and managing communities, responding and reacting to community activity.
• A confident communicator who will understand the strategic direction and the operational and technical requirements of content marketing and social media in detail.
• Great writing skills.

Your ideal experience:

• Relevant social media and content management experience in an agency.
• Social content ideation, including working autonomously or with creatives.
• Content planning and production management, including video.
• The ability to produce and edit content is a big plus (Canva, Adobe).
• A sound understanding of paid social media targeting (Meta, Instagram, LinkedIn in particular) coupled with the ability to apply media spend and audience recommendations.
• B2B marketing experience (either client-side or agency-side).
• Working with Martech platforms (such as HubSpot, Pardot, Marketo, HootSuite and Sprout Social).  Happy to provide training here.
• Zoom webinars, Asana project management.

Best Bits About Working With Us:

We’re here to support and encourage our people at every turn. Our commitment to your individual needs stems from our flexible work approach, flexing to how you want to work and how you want to take your leave. We provide upskilling and training support to help you and your career as well as regular learning and mentoring sessions to help keep your skills on everything B2B Marketing.

Send in your application today. We look forward to speaking with you.

Simply email your application to [email protected]