Job description
The Director of Sales & Marketing is responsible for developing and implementing the total sales and marketing strategy of the hotel to ensure that revenue and room night sales goals are achieved; revenue, sales and marketing strategies are set; tactical plans are created and implemented; and that results are monitored and achieved. Maintain consistent quality service, and operating standards as established by the Hampton Inn & Suites Brand.
Key Responsibilities Include:
* Direct and manage the day-to-day activities of the sales department, plan, organize, and assign work, develop and communicate strategies and goals.
* Recommend and/or initiate salary, disciplinary, or other human resources-related actions in accordance with Company rules and policies.
* Responsible for developing new accounts, maintaining existing accounts, and implementing sales strategies to achieve revenue goals and maximize profits for the hotel, while maintaining guest satisfaction.
* Develop and maintain relationships with key clients to produce group and/or convention business, to include room sales, food & beverage sales, and catering/banquet services.
* Achieve budgeted revenues and maximize profitability within all areas of responsibility. Drive the preparation of the annual departmental operating budget, the hotel marketing plan and business plan, and financial plans which support the overall objectives of the hotel. Produce monthly s and sales forecasts.
* Develop hotel-level tactical sales plans and special programs that drive measurable, incremental occupancy, increase average rates, increase business volume during off-peak periods, increase local food and beverage and banquet sales, and enhance the image of the hotel in the local community. Monitor sales activities/performance to ensure actual sales meet or exceed established revenue plan.
* Identify operational problems that impact the effectiveness of marketing activities and overall hotel sales performance and work with appropriate department heads on solutions.
* Analyze current/potential market and sales trends and coordinate all activities to maintain and increase revenue and market share through added business volume and increased rate. Create and develop special events and sales blitzes to showcase the hotel to potential clients.
* Direct the scheduling of conventions and/or business group activities at the hotel and coordinate with other hotel-level departments to facilitate services agreed upon by the sales office and prospective clients.
* Work closely with key contacts within the city to ensure constant, high-profile exposure of the hotel. Develop and maintain good relationships with officials and representatives of local community groups and companies, and attend out-of-town conventions to generate convention and group business. In coordination with General Manager, serve as hotel representative for media related inquiries and refer sensitive matters to the corporate Public Relations Department if necessary.
What we need from you
* 3+ years of sales and marketing related experience.
* Bachelor’s degree in sales, business administration, marketing or communications
* Possess prior leadership experience in directly managing a department within similar hotel scope. Display strong leadership competencies: Be Brand hearted, Think Ahead, Champion Change, Lead People, Develop People, Drive Results and Work Collaboratively
* Possess strong creative and analytical skills to create and assess impact of sales and marketing programs. Must be detail-oriented.
* Must be able to travel to attend workshops, tradeshows, conventions, etc. and may be required to work nights, weekends, and/or holidays.
* Computer proficiency is required. Must possess experience with Microsoft Office Systems, Google, Delphi, OnQ, and access database tools.
* Highly developed written and verbal English communication skills to effectively negotiate, persuade, influence, and sell are critical
* Ability to perform the following: carrying or lifting items up to 50 pounds, moving about the function areas, handling objects, bending, stooping and kneeling
* Proven track record of business milestones
What we offer
In return we’ll give you a competitive financial and benefits package which may include healthcare support, and a 401k plan, and PTO. Hotel discounts worldwide are available as well as access to a wide variety of discount programs and the chance to work with a great team of people.
Most importantly, we’ll give you the room to be yourself.
Job Type: Full-time
Salary: $75,000.00 – $90,000.00 per year
Job Types: Full-time, Part-time
Pay: $75,000.00 – $90,000.00 per year
Benefits:
Schedule:
Supplemental pay types:
Ability to commute/relocate:
Experience:
Willingness to travel:
Work Location: One location
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