frank green Hiring for Social Media Manager at South Melbourne, Victoria, Australia Full Time

frank green isn’t a person, it’s a philosophy. We are frank about living green.

Our purpose is to stop single-use plastics. So, we create beautifully designed, functional, and innovative sustainable products that fit into your life, that you love to use and reuse, over and over again. Because we want to give people around the world the power and desire to make easy, sustainable change.

Your New Role

Are you passionate about creating captivating content and building communities? We’re seeking a highly creative Social Media Manager to join our team at frank green. Collaborate directly with the Creative & Marketing Directors to shape and execute our social media and community engagement strategy. Bring your expertise in lifestyle, beauty, fashion, or design industries. Create innovative and engaging daily content that resonates across multiple platforms, connecting with our dedicated community.

Your Day to Day

• Lead the conceptualisation, execution, and optimisation of the frank green social media and community engagement strategy
• Oversee social calendar management, content scheduling, and publication across key platforms including Instagram, TikTok, Facebook, LinkedIn, YouTube, and Twitter
• Innovate audience-centric and platform-appropriate social content concepts
• Conduct research on prevailing benchmark trends and audience preferences
• Deliver ongoing social media ing against predefined objectives and KPIs
• Foster collaboration with cross-functional teams such as marketing, sales, and customer service to maintain brand consistency
• Provide customer service support through direct engagement across our social channels
• Manage copywriting and content production processes
• Stay abreast of current technologies and trends in social media, design tools, and applications
• Spearhead social campaign management and offer support from ideation to execution for product launches
• Conduct detailed analysis and ing of social and traffic KPIs on a weekly basis, with monthly ing on community development and engagement

Your Skills

• A minimum of 4 years’ experience in social media, content, and community management
• Strong analytical skills enabling you to interpret data and on performance and KPIs
• A comprehensive understanding of all social platforms and a commitment to staying informed about platform changes
• Creative aptitude to conceptualise and deliver engaging content aligned with our brand values
• A keen interest in global brands, trends, and a solid knowledge of the aspirational social brand landscape
• Exceptional attention to detail, critical thinking, and problem-solving skills
• A collaborative spirit and the ability to thrive in a fast-paced, entrepreneurial environment

The Perks

• A culture of smart, engaged, values driven people, where everybody’s voice matters
• Staff discount on frank green products
• Celebration birthday day off as paid leave
• Plenty of autonomy and opportunity to grow
• Fun and inclusive staff events and celebrations
• Dog friendly offices

Our Culture:

At frank green, we strongly believe in diversity and inclusion, and we make sure that our people feel welcome and our culture incorporates everyone’s perspectives and experience.

We’re creative, pragmatic and driven by the pursuit of “anything is possible”, but there’s enjoyment in every meeting because we thoroughly enjoy the work we do and the impact it has. We’re constantly growing, learning, adapting, and trying new things.

To Apply

We are always excited to hear from passionate, talented people. If this position sounds like your next job hit APPLY NOW!