Your role will be to work with our head conversion copywriter to support ABM campaigns with landing page copy, email nurture needs, website chat bots, ad copies, etc. You’ll also iterate existing emails and content assets to fit a campaign’s specific messaging needs.
Beyond this, you will also help develop and deploy a scalable, evergreen email nurture strategy for all the lines of business our company’s technology supports, as well as event email support and other marketing content needs.
You’ll be a person who can’t stand traditional business jargon, can read between the lines, craft wording that draws attention, and prompts individuals to action throughout the buying cycle. You’re also not afraid to think (and write!) outside the box.
A large part of your day will be spent writing to fill the different copywriting needs listed above, as well as reviewing and planning strategy with team members, and using data to decide on ways to continually improve and increase conversions in our marketing efforts.
You’ll get solid experience with and exposure to:
Website & landing page copywriting
Email nurturing
Ad copy
Content strategy & planning across multiple digital disciplines
Fun & unique account planning strategies, supporting with needed copy: physical mail, videos, etc.
Data analysis & marketing plan strategy adjustments based on data
Understanding a solid account based marketing strategy
Marketing to enterprise-level accounts
If you’d like to advance your career with experience in these areas, this role is for you!
We’d like someone with 1-3 years of B2B copywriting experience, and major bonus points go to anyone who’s worked with a focus on conversion optimization or conversion copywriting.
SaaS and/or insurance experience is nice, but not required. We have all the material needed to educate you and then some!
About EIS
EIS has received numerous recognitions and awards for the quality of its technology, so you’d be joining a company with truly high-quality and best-in-market software to support large-name, enterprise insurers.
Our technology acts as a core platform to support everything an insurance company needs to operate digitally: policy management, underwriting, quoting, claims, customer experience, and usage-based insurance products. Beyond being a B2B software company, we’re working to stand out with a fun personality on top of having superior technology. (See an example here: https://www.youtube.com/watch?v=9RiFL_FsdTo)
By working with EIS, you can expect:
Remote work (100% virtual team with in-person meetings 2-3 times per year)
A culture of collaboration across different marketing functions
The ability to gain new skills and advance your career in areas that interest you
Paid holidays, PTO, and sick days
Benefits including company-sponsored life insurance, short-term and long-term disability, and access to learning platforms
Thorough onboarding
S*chool Bus Division Dispatcher* Report to: School Bus Division Manager 1. Primary Focus Reporting to the School Bus Division Manager...
Apply For This JobWe are looking to add 4 new members to our customer service team. The Customer Service Assistant will be providing...
Apply For This JobBusiness Equipment and Computer Applications MS Excel MS Windows MS Word Internet MS Outlook Enterprise resource planning (ERP) software Work...
Apply For This JobCustomer Service Representative – Full Time Our client in Fort Mac is urgently hiring a full-time customer service professional to...
Apply For This JobAbout Our Company General Description Principle Duties and Responsibilities Providing excellent customer service by following LIDS Sports Group customer service...
Apply For This Job