Founded in 1974 by Moroccan-born Jacky Amar, Designer Eyes is a family-owned luxury eyewear retailer. Embracing the American entrepreneurial spirit, Jacky grew the business from local Flea Markets to its current lineup of prime retail locations.
Today the company specializes in high-end optical solutions, offering access to state-of-the-art eye examinations, the latest in lens technology, and an assortment of unmatched customer experiences. Featuring a vast selection of exclusive eyewear, including some of the most sought-after brands on the market, such as Cartier, Chrome Hearts, and Jacques Marie Mage, the Designer Eyes brand is as strong today as it’s ever been.
Designer Eyes is growing and looking to hire an experienced Social Media Content Creator to support our social media strategy.
Responsibilities:
· Excellent knowledge of TikTok, Instagram, Facebook, and other social media best practices.
· Monitor competitor platforms to ensure Designer Eyes Inc is at the forefront of social media.
· With brand standards in mind, create content (images, videos, reels, stories, etc.) that promote audience interaction, increases audience presence, and encourages audience participation.
· A bright, charismatic personality is a must, as the creator will be spending a percentage of their time on camera for TikTok’s, Reels and Stories.
· Use timelines and scheduled content to create a consistent stream of new content for audience interaction while analyzing, managing, and altering schedules where necessary pending brand events and activations.
· Utilize Canva to create or edit stories, reels, etc.
· Work with graphic designers to ensure all graphic needs are being met on a timely basis and that styles are kept consistent.
· Create content in our own stores, attend events in South Florida, and visit iconic places to promote our products through innovative content.
· Keep up with trends in advertising visuals, copy, and strategy via Ads Library.
· Analyze and audience information and demographics, and the success of existing social media projects on a monthly basis.
· Good understanding of social media advertising and optimization of campaigns.
· Overseeing all location’s advertising objectives and tracking analytics throughout the lifetime of campaigns.
· Analyze insights from posts to evaluate the success of campaigns and strategies.
Requirements: · Must have experience using Canva, Facebook, Instagram, TikTok, YouTube, and office 365. · Experience on WhatsApp, Telegram, Asana, Monday.com, or Semrush is a plus.
– Proficiency in video editing and graphic design software
– Knowledge of content management systems (CMS)
Job Type: Full-time
Pay: From $55,000.00 per year
Benefits:
Schedule:
Experience:
Work Location: Hybrid remote in Sunrise, FL 33325
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