DATAGRAPHIC Hiring for Senior Digital Marketing Manager Full Time

DATAGRAPHIC is seeking a Digital Marketing Manager to join their team. The Digital Marketing Manager will be responsible for developing, implementing, tracking and optimizing our digital marketing campaigns across all digital channels. The ideal candidate has a strong grasp of current marketing tools and strategies, and is able to present a campaign to leadership and once approved, able to follow through to completion.

Core responsibilities

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Measure and performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Plan, execute, and measure experiments, conversion tests, and growth strategies
• Collaborate with internal teams to create landing pages and optimize user experience
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Collaborate with agencies and other vendor partners

Qualifications/Skills

• Bachelor’s degree in Marketing or related field
• 5+ years experience in digital marketing and advertising
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels, and with A/B and multivariate experiments
• Working knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends), and ad serving tools (e.g., DART, Atlas)

Company benefits/perks

• Flexible hours
• Partial WFH
• Join our fun & creative team of print professionals
• Salary scales based on hours
• Insurance – Medical for full time although this is a part-time position, initially

There is opportunity for this role to be full remote, with occasional in office needs. We want the candidate to be engaged in our printing craft and project the love for what we do by sharing candid imagery of our craftsmanship and the love we put into all our projects. We’re like a team of crazy passionate people who love what we do and we want to tell the world!

Job Type: Part-time

Pay: $22.00 – $32.00 per hour

Benefits:

• 401(k) matching
• Flexible schedule

Schedule:

• 4 hour shift
• Monday to Friday

Ability to commute/relocate:

• Commack, NY 11725: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Marketing: 2 years (Required)

Work Location: Hybrid remote in Commack, NY 11725