DEPARTMENT: Transit
POSTING NUMBER: 104946
NUMBER OF POSITIONS: 1
JOB STATUS & DURATION: Full Time Permanent
HOURS OF WORK: 35 hour workweek
LOCATION: Hybrid Model – when working onsite, you will report to the location of Transit – Clark Boulevard Facility.
SALARY GRADE: 5
HIRING SALARY RANGE: $82,748.00 – $93,092.00 per annum
MAXIMUM OF SALARY RANGE: $103,435.00 per annum
JOB TYPE: Management and Administration
POSTING DATE: August 12, 2022
CLOSING DATE: August 19, 2022
AREA OF RESPONSIBILITY:
This role reports to the Manager, Customer Experience and is responsible for customer experience and to coordinate and develop marketing plans and materials, event support and Transit activities, while delivering high quality communications that contribute to operational excellence. Enhance the reputation and public image of the City by acting as a professional contact to meet Transit communication needs and corporate service standards.
KEY RESPONSIBILITIES
OPERATION SUPPORT
Provide day-to-day coordination, guidance and support for Transit marketing and communication plans and projects that will contribute to a strong Transit brand and positive customer experience.
Co-ordinate and develop project initiatives that meet operational needs and corporate service standards.
Responsible for the development and coordination of internal and external marketing collateral/publications, advertising and web, including creative concepts, writing and editing
Coordinate advertising and publication schedules, layout and design, and distribution for collateral.
Responsible for web content management, including creating and writing internal and external website content, development, design and layout of web pages
Conduct information interviews with appropriate staff and prepare relevant questionnaires for validation of information content.
CUSTOMER SERVICE
Act as a key source of contact and provide guidance, advice and support to ensure coordination meets operational needs and corporate service standards.
Escalate complex issues to appropriate level for resolution.
Respond to inquiries from internal and external customers effectively and through various media forums.
Liaise with external suppliers and vendors, negotiating price and deadlines to ensure production and quality of communication/marketing materials.
Build and maintain positive relationships with cross-functional departments, teams and management to support coordination and ensure a thorough understanding of operational needs.
Represent Transit at forums and events, including outside of normal business hours.
Support and participate at events promoting Transit, including outside of normal business hours.
COMMUNICATION AND REPORTING
Prepare management reports, presentations and general ad hoc information
Develop project plans for targeted media campaigns to ensure effective delivery.
Co-ordinate and support internal and external traditional and digital media initiatives, including media buying
Monitor, compile and report on marketing and communications campaign/initiative statistics and metrics, highlighting successes, challenges and modifications.
Provides the public with Transit industry awareness and information.
Assists in implementing Brampton Transit’s initiatives and strategies to communicate with transit customers.
Increases awareness and understanding of Transit.
Act as social media support, as required
CORPORATE CONTRIBUTION
Conduct Transit specific research using internal and external resources to gain insight of market trends, current programs, processes and practices to support management and recommend ways to improve communication messaging.
Co-ordinate and implement the annual Transit marketing plan within budgetary limits.
Track and report on trends, specific to the transportation industry.
Provide recommendations regarding marketing strategy.
Maintain knowledge of collective agreements, City policies and practices, legislation, regulations and Standard Operating Procedures (SOPs).
BUDGET SUPPORT
Use of effective resource and expense management at all times to meet corporate policies and guidelines.
Assists in tracking of the marketing budget.
Develop and co-ordinate RFP’s, purchase orders to ensure purchasing and corporate compliance.
TEAMWORK AND COOPERATION
Participate in project coordination and team meetings to meet operational needs.
Work well within diverse groups in support of operational goals and objectives.
Interact and collaborate with staff to improve and determine design and delivery opportunities that will promote communication.
Recommend improvements based on research and best practices to the Manager.
Demonstrate corporate values at all times.
Co-ordinate activities of consultants used to engage the public during events and marketing campaigns.
Provides guidance and work direction to students and other part-time staff.
Participate as a member of cross-functional team.
Perform additional similar and related duties as assigned.
SELECTION CRITERIA:
EDUCATION:
Post-secondary degree or diploma in Marketing, Public Relations or Journalism or equivalent related field
REQUIRED EXPERIENCE:
3-5 years marketing or communication related experience preferably in a municipal or community related organization.
Proven experience in event, activity planning and promotion are assets.
OTHER SKILLS AND ASSETS:
Thorough Knowledge of Municipal, Regional, Provincial and Federal Governments and applicable Legislations is an asset
Ability to identify business needs, initiate and coordinate project resource requests
Solid Customer Service and People Management skills; Interface with internal and external customers to meet corporate service standards
Proven Media and Public relations and promotional planning skills.
Solid Organizational skills; Detail oriented, well organized able to coordinate activities and tasks meeting conflicting priorities and timelines
Computer proficiency in Microsoft office/software
**Various tests and/or exams may be administered as part of the selection criteria.
Alternate formats will be provided upon request.
Interview: Our recruitment process will be completed with video conference technology.
As part of the corporation’s Modernizing Job Evaluation project, this position will undergo an evaluation which may result in a change to the rate of compensation. Any changes affecting this position will be communicated as information becomes available.
If this opportunity matches your interest and experience, please apply online by clicking the button above quoting reference #104946 by August 19, 2022 and complete the attached questionnaire. We thank all applicants; however, only those selected for an interview will be contacted. The successful candidate(s) will be required, as a condition of employment, to execute a written employment agreement. A criminal record search will be required of the successful candidate to verify the absence of a criminal record for which a pardon has not been granted.
As part of the application process, applicants will be invited to complete a self identification survey. The survey is voluntary. Participation in the survey will have no impact on hiring decisions. All information collected is confidential and will not be shared with the hiring manager. The surveys will be anonymized and will be kept separate from applicant or employee files, such that the individuals who completed the surveys will not be identifiable. The results of the survey will assist in the analysis of disaggregated metrics for organizational planning purposes and our commitment to advance and foster diversity, equity, and inclusion. The City may use anonymized data to produce aggregate reports for internal or external use.
Please be advised, the City of Brampton uses email to communicate with their applicants for open job competitions. It is the applicant’s responsibility to include an updated email address that is checked daily and accepts emails from unknown users. As we send time sensitive correspondence via email (i.e. testing bookings, interview dates), it is imperative that applicants check their email regularly. If we do not hear back from applicants, we will assume that you are no longer interested in the Job Competition and your application will be removed from the Competition.
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