Cella Hiring for DIGITAL ADVERTISING SPECIALIST (REMOTE) at Remote Full Time

Location: Remote
Job Type: Contract
Compensation Range: $36 – 37 per hour

Our client in the marine industry is looking for a Digital Advertising Specialist to join their paid media team. As a Digital Advertising Specialist, you will be responsible for developing and executing effective digital advertising campaigns across various platforms, including social media, search engines, display networks, and programmatic advertising. This role will support their portfolio of brands across paid search, paid social and display channels.

Responsibilities:

• Plan, execute & manage paid media campaigns for multiple brands across paid search, display & paid social channels.
• Provide channel strategy input and recommendations to meet brand objectives and KPI goals.
• Perform ongoing campaign optimizations and provide recommendations for performance improvements (audience targeting, keyword research, competitive insights, creative recommendations, etc.).
• Write ad copy for paid search.
• Assist with weekly and monthly paid media ing and campaign analyses.
• Stay update on industry trends & best practices across managed ad platforms and channels.

Qualifications:

• Experience level: Experienced
• Bachelor’s degree in marketing or related field.
• Minimum 3+ years previous experience within digital advertising/media buying (agency experience preferred).
• Experience with Google Ads & Meta ads is a must. Experience with additional advertising platforms such as Microsoft, TikTok & Hulu ads is preferred, but not required.
• Update-to-date on paid media best practices.
• Strong excel user.
• Light editing/design skills (ex: photo or video editing in Canva).
• Self-starter, detail oriented & data-driven.
• Skills:
  • Digital Marketing

JOBID: 1006590