Canopy & Vine LLC Hiring for SEO Specialist at Overland Park, KS Full Time

SEO Specialist

Job Description

As an SEO Specialist, you will be responsible for improving our clients’ visibility and organic ranking in search engines and wherever search results are present. To succeed in this position, you must be a team player who thrives on putting together effective link-building strategies, analyzing keyword opportunities, and utilizing
SEO tools to help improve rankings and drive lead volume.

Responsibilities & Duties:

• Analyzes current search engine optimization (SEO) of assigned websites, including site structure, page structure, and internal linking structure; identifies and makes recommendations to further optimize each area.
• Assists with drafting, defining, and implementing unified SEO strategies and campaigns that will drive long-term, sustainable site traffic.
• Conducts research, data collection, and analysis to assess the visibility of the assigned website, blogs, social media accounts, and e-commerce pages.
• Analyzes SEO traffic metrics such as search engine referrals and keyword rankings.
• Collaborates with marketing managers and other staff to provide guidance and insight on SEO and optimal user experience.
• Recommends content revisions to improve SEO and increase website visibility; changes may include incorporating new keywords and improving link strategies.
• Monitors specific SEO efforts; gathers and analyzes data and s results to the team.
• Maintains current knowledge of developments and best practices in SEO.
• Performs other related duties as assigned.

What are we looking for?

• Bachelor’s degree in Marketing, Advertising, or a related field or equivalent, relevant work experience preferred.
• 3-5 years of hands-on experience executing SEO work preferred.
• Proficiency in SEO tools such as SEMRush, Screaming Frog, Google Analytics, GTM, Google Search Console, and TubeBuddy.
• Current knowledge of SEO trends, including Google’s algorithm updates and how to apply these to an organization.
• Ability to work in accordance with corporate and organizational security policies and procedures, understand personal role in safeguarding corporate and client assets, and take appropriate action to prevent and any compromises of security within scope of position.

Employer’s note: This job description reflects management’s assignment of essential functions; it does not limit or restrict management’s right to assign or reassign duties and responsibilities to this job at any time. We are proud to be an equal opportunity employer.

Job Type: Full-time

Pay: $60,000.00 – $750,000.00 per year

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible spending account
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Parental leave
• Retirement plan
• Vision insurance

Schedule:

• Monday to Friday

Ability to commute/relocate:

• Overland Park, KS 66214: Reliably commute or planning to relocate before starting work (Required)

Experience:

• SEO/Keyword Research: 3 years (Preferred)

Work Location: Hybrid remote in Overland Park, KS 66214