Canine State of Mind Hiring for Brand Marketing Manager at Remote Full Time

Role: Brand Marketing Manager, the “Gate Keeper”

Objective:
CS of M is small growing brand looking for multi-disciplined marketing manager to manage the day to day of the brand’s internal and external communications with brand stakeholders and agency teams, execute on the brand’s marketing campaigns across channels and support in strategy development that align with CS of M’s brand and business goals.

Responsibilities (Incl. but not limited to):

• Manage internal and external communications (create, wrangle, and/or deliver assets across teams)
• Support in the creation of growth strategies for brand-owned channels • Create and manage marketing calendars and cross-channel pipelines (ie: manage/upkeep databases)
• Create systems/processes to facilitate communication and management of brand channels
• Support with creative and content strategies for brand channels (ie: email, website, social, etc)
• Assist in the creation and development of brand content for social and beyond • Execute campaigns across email marketing/SMS
• Assist with brand PR needs and outreach
• Identify and configure marketing growth opportunities and partnerships
• Project management across marketing campaigns and creative needs (ie: photoshoots, website needs)
• Monitor and on KPIs across marketing channels (ie: monitor SEO and web traffic metrics)
• Stay up to date on marketing trends, particularly as they relate to the canine and wellness fields

Skills and Qualifications:

Candidate ideally has the following skillset and experience or familiarity with:

• Similar or equivalent experience in the field of brand marketing management
• CRM software like Monday, Slack, etc
• Email and SMS marketing platforms (Klaviyo or similar) • Graphic design skills (ie: use of creative tools like Canva, Photoshop or equivalent) • Knowledge of best practices across brand marketing channels
• Excellent verbal and written communication skills
• Knowledge of social media marketing and platforms
• Basic understanding of digital marketing landscape (ads, SEO etc)
• Highly organized and able to multi-task
• A “self-starter” can work with little direction, proactive in nature
• Open and eager to learn “figure it out” and can “wear many hats”
• Platforms/Software Used: Mac Software/Microsoft Office / Google Docs
• Slack and/or Monday • Canva or PSD: to help develop marketing collateral as needed
• Figma (*a plus if know how to use)
• Zapier: to make connections between website and third party platforms
• Google Analytics: Basic understanding to speak marketing team language and gather data
• Squarespace: back end management, blog posting (will have a review with developer)

**Availability: Must be able to work 25-30 hours per week.

Compensation: TBD—Depending on level of experience. Starting rate $3K+ per month ($25/hour)

Job Types: Contract, Part-time

Pay: $20.00 – $25.00 per hour

Application Question(s):

• Please add a brief summary of your relevant experience for this role.

Experience:

• Marketing: 1 year (Required)

Shift availability:

• Day Shift (Preferred)
• Night Shift (Preferred)

Work Location: Remote