CA Fortune Hiring for Digital Marketing Specialist (Kroger) at Cincinnati, OH Full Time

What We Do

• At C.A. Fortune, we aspire to maintain our position as the nation’s leading consumer brands agency. We realize how fortunate we are (pun intended) to offer comprehensive solutions to our clients. From sales management to marketing, all the way down to insights and e-commerce, our boutique service model offers a breadth of services to our clients.

Who We Are

• People. Passion. Purpose. Our people are the core of our business. Our unique boutique service model allows our people to follow their passions with a purpose, all while delivering excellent services to our clients. We are committed to living out our values. We are fearless and curious innovators who lead with solutions, empower others, and do the right thing, always. We are a family-first organization and recognize the importance of a healthy and flexible work-life balance, a positive support system, and the power of diversity and inclusion.

Overview of the Role

• The Kroger Digital Marketing Specialist will keep an eye on data that shows changing trends in Kroger advertising consumption and ensure that our clients and Kroger shoppers have the best digital experience with the brand. We want shoppers to be able to “find to buy and then repeat!” the sales, and this is where you will get to shine in achieving this mission. Leveraging tools from 84.51, Kroger Precision Marketing and PromoteIQ you will have the ability to learn as you go, as the digital space is in full growth mode!
• Remote but prefer local to Cincinnati, OH
• At C.A. we’re not looking for perfection, just people that want to commit to a us and grow their careers long-term. We are on a mission to build better brands that inspire healthier lifestyles for consumers and their families. If you’re looking for a sign to apply, here it is!

What You’ll Do at C.A. Fortune

• Setup and Activate Kroger digital campaigns including PLA & Coupons
• Responsible for PRISM intake forms, and CAAM process for our clients
• Publish digital marketing content online via 1 World Sync
• Optimize paid advertising campaigns using SEO and other tools on PromoteIQ
• on the growth and analytics of campaigns to clients
• Help Scale campaigns to maximize ROI
• Monitor project status and brand’s budgets
• Conduct market research to inform campaigns
• Share knowledge with the team by performing custom research projects for Kroger digital advertising trends, rest of marketing, and competition

What You Should Bring to the Table

• A general understanding of digital marketing
• Experience and knowledge of Kroger, Kroger systems and Kroger Terminology
• Computer skills in Word, Excel & PowerPoint programs
• A demonstrated competency in multi-tasking and problem-solving
• Demonstrated ability to achieve high performance goals and meet deadlines

Perks

• PTO
• 11 paid company holidays per year
• 2 paid volunteer days per year
• 3 months fully paid parental leave (regardless of gender)
• Medical, dental, and vision
• Paid company life insurance
• 401k with company match
• Summer hours (half day Fridays from Memorial Day thru Labor Day)
• Work from home flexibility

Come As You Are

C.A. is committed to making our company more inclusive. Diversity fuels our innovation and better connects us to our clients, our colleagues, and our communities. Based on research, we know that women and other marginalized groups tend to apply to roles only when their experience perfectly matches the job description. That said, we encourage you to apply if you meet the majority of qualifications, especially if this role aligns with your career trajectory.