Bionic Prosthetics and Orthotics Hiring for Digital Marketer at Merrillville, IN Full Time

We are seeking a highly motivated and creative Digital Marketing Specialist to join our dynamic team in the fastest growing prosthetic patient care company with a national presence. As a Digital Marketing Specialist, you will play a pivotal role in our marketing department, focusing on content creation, video production, social media management, and brand awareness initiatives within our local and national communities.

Responsibilities:

– Develop and execute innovative digital marketing strategies to enhance brand visibility and engagement with our target audience.

– Create compelling and visually appealing content, including videos, blog posts, infographics, and other multimedia materials to educate and inform our audience about our products and services.

– Manage and maintain our social media presence across various platforms, including but not limited to Facebook, Instagram, Twitter, and LinkedIn.

– Monitor and analyze social media metrics, website traffic, and online engagement to identify trends, measure effectiveness, and optimize campaigns for improved results.

– Collaborate with cross-functional teams to align marketing strategies and ensure consistent brand messaging across all channels.

– Identify opportunities for partnerships, sponsorships, and collaborations to expand brand reach and increase brand awareness.

– Stay updated with industry trends, best practices, and emerging technologies in digital marketing to provide recommendations for continuous improvement.

– Conduct market research and competitor analysis to identify gaps and opportunities for growth.

– Assist in the development and execution of email marketing campaigns, SEO strategies, and digital advertising campaigns.

– Track, analyze, and on the performance of digital marketing campaigns using relevant analytics tools.

Requirements:

– Bachelor’s degree in Marketing, Communications, or a related field.

– Proven experience in digital marketing, preferably within the healthcare or medical industry.

– Strong expertise in content creation, video production, and multimedia storytelling.

– Proficient in social media management, including knowledge of best practices and familiarity with various platforms.

– Excellent written and verbal communication skills with a keen eye for detail.

– Analytical mindset with the ability to interpret data and derive actionable insights.

– Familiarity with SEO, email marketing, and digital advertising techniques.

– Knowledge of graphic design tools and video editing software is a plus.

– Ability to work independently and collaboratively in a fast-paced environment.

– Passionate about the healthcare industry and improving the lives of prosthetic patients.

* Portfolio of related work will be a part of the interview process

Join our team and be part of a rapidly growing company that is dedicated to providing exceptional patient care and making a positive impact in the prosthetic healthcare community. Apply now to contribute your digital marketing expertise and help us expand our brand awareness to new heights.

Job Type: Full-time

Pay: $14.00 – $16.00 per hour

Benefits:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee assistance program
• Health insurance
• Health savings account
• Life insurance
• Paid time off
• Retirement plan
• Vision insurance

Schedule:

• 8 hour shift
• Monday to Friday

Ability to commute/relocate:

• Merrillville, IN 46410: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Marketing: 1 year (Preferred)
• Digital marketing: 1 year (Preferred)
• Medical sales: 1 year (Preferred)

Work Location: In person