Bijoux Inc. Hiring for DIGITAL MARKETING ASSOCIATE at New York, New York Full Time

Backpack Company in NYC is looking for Digital Marketing Associate with a minimum of 2+ years’ experience in digital marketing/ecommerce preferably in fashion industry.

Responsibilities:

• Develop and execute online marketing plans, including website development while establishing and maintaining brand presence on Facebook, Instagram, Tik Tok, Twitter, Pinterest and e-mail campaigns
• Has clear understanding and ability to track everchanging social media trends on both Tik Tok and Instagram
• Works well with product designers and external photographers/media partners to help generate content for social media platforms that is “on-brand”
• Able to track and dissect content data analytics for both social media and e-mail blast campaigns, and adjusts future campaigns based on concrete data
• Administer customer service inquiries related to our brand website and our major retail partners through our Bazaarvoice and Power Reviews partner
• Organize and manage online review program to ensure all styles have reviews and syndicate to our partner E-tailers 
• Utilize and partner with teams at Bazaarvoice, Power Reviews, Google, Springbot to grow online presence
• Regularly audit product listings across all sites to ensure quality is maintained 
• Research, propose, and implement new functionality that can optimize customer experience while increasing sales/traffic
• Creating and manage QR Codes process (video creation through 3rd party site)
• Administer all aspects of the brand websites through Shopify; including item setup, merchandising multiple categories across multiple websites, execution of banners, sales promotions, specialty shops and links, and maintaining SEO best practices
• Work with product designers, website photographer, web developer, and order processing team to ensure functional site
• Work closely with research, content, and analytics to craft data-driven strategies that guide the campaign direction for all brands.
• Ability to think strategically, and able to balance long-term strategy with short-term results
• Excellent communication skills with the ability to craft story and represent it to executives, team members, and outside agencies
• Manage relationships with cross functional teams to provide strategic directions for campaigns; in particular, coordinate tightly with other functions, including media, campaign management, brand, network marketing, creative, and PR to insure originals campaigns fit with overall brand initiatives and communications timelines
• The ideal candidate will have a mix of experience with marketing acquisition strategy, creative expertise, media buying knowledge, and campaign management skills to support the overall business.
• Ability to engage, connect and build an audience across multiple channels
• Report on performance metrics on a bi-weekly basis and recommend adjustments (Search, Website, CRM/ Email, Social, etc.)
• Photo retouching and photography skills – BIG +
• Product styling and influencer network connections – BIG +

Competencies:

• Analytical – Synthesizes complex or diverse information; Collects and researches data; Uses intuition and experience to complement data; Designs work flows and procedures.
• Project Management – Develops project plans; Coordinates projects; Communicates changes and progress; Completes projects on time and budget; Manages project team activities.
• Innovation – Displays original thinking and creativity; Meets challenges with resourcefulness; Generates suggestions for improving work; Develops innovative approaches and ideas; Presents ideas and information in a manner that gets others’ attention. 
• Initiative – Volunteers readily; Ability to work autonomously; Ability to retain information. Undertakes self-development activities; Seeks increased responsibilities; Takes independent actions and calculated risks; Looks for and takes advantage of opportunities; Asks for and offers help when needed. 
• Interpersonal Skills – Focuses on solving conflict, not blaming; Maintains confidentiality; Listens to others without interrupting; Keeps emotions under control; Remains open to others’ ideas and tries new things.
• Written Communication – Writes clearly and informatively; Edits work for spelling and grammar; Varies writing style to meet needs; Presents numerical data effectively; Able to read and interpret written information.
• Teamwork – Balances team and individual responsibilities; Exhibits objectivity and openness to others’ views; Gives and welcomes feedback; Contributes to building a positive team spirit; Puts success of team above own interests; Able to build morale and group commitments to goals and objectives; Supports everyone’s efforts to succeed.
• Ethics – Treats people with respect; Keeps commitments; Inspires the trust of others; Works with integrity and ethically; Upholds organizational values.

Please email a copy of your resume with your salary requirements.

BIJOUX INTERNATIONAL INC.  is an equal opportunity and affirmative action employer.