Responsibilities:
– Develop and implement marketing strategies to drive customer acquisition and retention
– Manage email marketing campaigns, including creating and optimizing email templates, segmenting audiences, and analyzing campaign performance
– Conduct market research to identify trends, customer preferences, and competitive landscape
– Monitor and analyze website traffic and user behavior using Google Analytics to optimize marketing efforts
– Manage the marketing budget, track expenses, and ensure cost-effective allocation of resources
– Oversee the creation of marketing collateral, including copywriting for ads, landing pages, and social media posts
– Utilize performance marketing techniques to maximize ROI on digital advertising campaigns
– Stay up-to-date with industry trends and emerging technologies to drive innovation in marketing strategies
– Provide product management support by gathering customer feedback and insights for product development
-Must be willing to train part time as a back up Front Desk Manager for initial first 3 months of hire.
Requirements:
– Bachelor’s degree in Marketing or related field
– Proven experience in developing and implementing successful marketing strategies
– Proficient in using Wix Website or similar content management systems for website management
– Strong analytical skills with the ability to interpret data and make data-driven decisions
– Excellent copywriting skills with a keen eye for detail
– Familiarity with performance marketing platforms such as Google Ads or Facebook Ads Manager
– Ability to manage multiple projects simultaneously and meet deadlines
– Strong communication and interpersonal skills to collaborate effectively with cross-functional teams
Job Type: Part-time
Pay: From $22.00 per hour
Benefits:
Schedule:
Ability to commute/relocate:
Experience:
Work Location: Hybrid remote in Asheville, NC 28801
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