Alamo Equity, LLC Hiring for Digital Marketing Specialist at San Antonio, TX, United States Full Time

Known for its unique entrepreneurial culture that values teamwork and transparency, Alamo Equity offers highly motivated individuals the opportunity to make meaningful contributions and take on important leadership initiatives within the firm, resulting in a high level of job satisfaction while building a solid foundation for your career.

Our culture values the development and well-being of our team-members and fosters strong camaraderie throughout the firm.

We are currently raising $250 Million for multiple real estate projects and funds throughout the state the state of Texas and internationally.

We are looking for a strong Digital Marketing Specialist to help manage all of our digital marketing efforts from our executive offices in San Antonio, Texas.

Responsibilities

• Develop and execute the internal and external digital marketing campaigns and communications activities
• Recommend changes in online marketing philosophy and execution and ensure that all digital and mobile marketing activities nurture the Alamo brand and overall organizational strategy
• Develop, coordinate, and execute digital marketing campaigns by providing content messaging, coordinating with team members, managing department deadlines, and communicating with key stakeholders
• Assess performance metrics including project and campaign analytics, efficiency metrics, brand metrics, prospective investor metrics, and overall return on investment for digital marketing and communications initiatives and make recommendations based on findings
• Perform writing, copywriting, editing, and proofing of marketing materials, web content, social media posts, blogs, and online advertising
• Oversee organization-wide online advertising initiatives, including Search Engine Marketing, banner advertising, and social media advertising
• Maintain messaging and branding consistency across online platforms
• Compile competitive information
• Develop and execute the organization-wide social media strategy, ongoing content development, and customer engagement
• includes, but is not limited to, Facebook, Twitter, Google+, Treads, TikTok, Instagram, YouTube, and WordPress
• Work with and manage external partners as needed to achieve digital marketing goals
• Complete special projects as assigned
• Meet professional obligations through efficient work habits such as meeting deadlines, honoring schedules, coordinating resources and meetings in an effective and timely manner, and demonstrating respect for others
• All work responsibilities are subject to having performance goals and / or targets established
• Generate s as needed

Qualifications

The ideal candidate would possess the following :

• Bachelors degree in marketing & advertising
• A minimum of 5 years experience in a marketing role including, but not limited to : advertising, communications, public relations, and other related fields
• Strong digital marketing background, including an understanding of digital advertising, SEO / SEM, and marketing automation.
• High comfort level in copywriting and editing. Experience with content planning, engagement metrics and optimization, and video production a plus.
• Self-motivated, problem-solver, and a good communicator with the ability to oversee multiple projects simultaneously, both independently, as well as collaboratively.
• Strong sense of curiosity around marketing, business, and culture overall.
• Familiarity with HubSpot, WordPress, and Google Analytics is a plus.

Salary is commensurate with experience. Benefits include : paid vacation and holidays.