Digital Marketing Manager
Job Locations US-NY-New York US-IL-Chicago US-TX-Austin
Primary Posting Location : City
New York
Primary Posting Location : State / Province
Primary Posting Location : Postal Code
10001
Primary Posting Location : Country
Requisition ID
2023-430027
Position Type
Full Time
Category
Marketing (Corporate) : Integrated Marketing, Experiential Marketing
Minimum
USD $80,000.00 / Yr.
Maximum
USD $85,000.00 / Yr.
Summary
Media Manager
The Media Manager is Responsible for Overseeing Media Campaigns, Including But Not Limited To the Following Channels : Programmatic, Social and Search.
This Role Requires Surgical Troubleshooting, Creative Problem Solving and Expert Project Management Skills. The Ideal Skills for This Role are Attention to Detail, Technical and Digital Acumen with Tools and Process and the Ability to Build Consensus.
Responsibilities
The Company is one of North America’s leading sales and marketing agencies specializing in outsourced sales, merchandising, category management and marketing services to manufacturers, suppliers and producers of food products and consumer packaged goods.
The Company services a variety of trade channels including grocery, mass merchandise, specialty, convenience, drug, dollar, club, hardware, consumer electronics and home centers.
We bridge the gap between manufacturers and retailers, providing consumers access to the best products available in the marketplace today.
Job Purpose
The Media Manager is Responsible for Overseeing Media Campaigns, Including But Not Limited To the Following Channels : Programmatic, Social and Search.
This Role Requires Surgical Troubleshooting, Creative Problem Solving and Expert Project Management Skills. The Ideal Skills for This Role are Attention to Detail, Technical and Digital Acumen with Tools and Process and the Ability to Build Consensus.
Essential Job Duties and Responsibilities :
Management
Oversee a Team of Media Coordinators, Specialists and Senior Specialists. Appropriately Delegate to Maintain a Reasonable and Balanced Workload for All Direct s.
Identify Performance Expectations, Give Timely and Constructive Feedback and Conduct Formal Performance Appraisals for Direct s
Cultivate and Maintain a Positive Relationship with Vendor Partners (ex. Turn, Ubimo, etc.)
Conduct Quarterly Reviews Under the Key Initiatives and Roadmap, While Articulating Our Key Pain Points
Help Inform and Prioritize Our Product Roadmap By Accurately and Regularly Collecting Internal and External Feedback
Participate and lead team, department and agency trainings
Develop strategic learning artifacts -POVs, platform-update alerts, assessment of industry news – on behalf to further internal and external (client) learning
Present thought-leadership to clients and peers within related landscapes to further personal and professional growth
Proactively identify growth opportunities within existing brands for additional partnerships, service
Campaign Management
Ensure the Campaign Management Team is Delivering the Desired Outcome of the Customer and that the Customer’s Health and Usage is Maintained
Support Direct s in Troubleshooting Issues that Arise with Campaign Execution
Ensure the Integrity of Margin Management and Communicate At Risk Campaigns to Manager and Appropriate Stakeholders
Manage and Continually Improve ing and Evaluation Output for All Campaigns
Provide Strategic Direction on Client Calls
New Technology Implementation
Work with Manager(s) to develop and plan strategies for testing new technology prior to full-team rollouts, including ing out on performance and evaluating potential obstacles around implementation (process and financial)
Lead operational training initiatives to introduce new technology to wider media team, including post implementation quality assurance, troubleshooting and optimization management
Process
Collaborate with Influencer Group to Further Identify Ways to Integrate Solution Offerings
Partner and Collaborate with Other Teams (Client Services, Production, Sales, etc.) to Identify Areas for Process Improvement, Centered Around Delivering Client Value and Success
Supervisory Responsibilities
Direct s
Hires, retains, trains, coaches, guides, directs, and develops direct s using company-wide processes, tools and resources
Indirect s
May delegate work of others and provide guidance, direction and mentoring to indirect s
Travel and / or Driving Requirements
Minimum Qualifications The following are the minimum job-related qualifications which an individual needs in order to successfully perform the essential duties and responsibilities of the job
Education Level : (Required) : Bachelor’s Degree or equivalent experience
Preferred) : MBA Degree or equivalent experience
Field of Study / Area of Experience :
Skills, Knowledge and Abilities
Environmental & Physical Requirements
Office / Sedentary Requirements
Incumbent must be able to perform the essential functions of the job. Work is performed primarily in an office environment.
Typically requires the ability to sit for extended periods of time (66%+ each day), ability to hear the telephone, ability to enter data on a computer and may also require the ability to lift up to 10 pounds.
Field / Reps Requirements
Incumbent must be able to perform the essential functions of the job. Work is performed in a retail in-store environment.
Typically requires the ability to spend 66%+ hours each work day doing the following activities : engage in considerable physical activity, ability to lift and / or push up to 74 pounds, stand on feet for long periods of time, use products or cook food as appropriate for the demonstration, and may be required to work in extremely cold conditions (i.
e. refrigerated and freezer sections). Also required to travel and drive. The use of proper safety practices when handling the products and / or cooking is essential.
Additional Information Regarding The Company Job Duties and Job Descriptions
Job duties include additional responsibilities as assigned by one’s supervisor or other manager related to the position / department.
This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position.
The Company reserves the right at any time with or without notice to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities, subject to applicable law.
The Company shall provide reasonable accommodations of known disabilities to enable a qualified applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.
Important Information
The above statements are intended to describe the general nature and level of work being performed by people assigned to this position.
They are not intended to be an exhaustive list of all responsibilities, duties and skills required of associates so classified.
The Company is committed to providing equal opportunity in all employment practices without regard to age, race, color, national origin, sex, sexual orientation, religion, physical or mental disability, or any other category protected by law.
As part of this commitment, the Company shall provide reasonable accommodations of known disabilities to enable an applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.
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