Content Creator Full Time

Universal Music Canada is Canada’s leading music company, engaged in recorded music, music publishing, merchandising, and audiovisual content.  Home to the most comprehensive catalogue of recordings and songs across every musical genre, UMC is committed to artistry, innovation and entrepreneurship in broadening opportunities for our artists on both the domestic and world stages as well as creating new experiences for fans.

Universal Music Canada is part of Universal Music Group, the world leader in music-based entertainment.

We are searching for creative, innovative, and passionate people to fill a current vacancy on our team. If you love music and are excited about joining this amazing organization, we would love to meet you!

Content Creator – 12 Month Contract

The UMC team works in a hybrid, flexible environment with four days a week from our creative campus located in Liberty Village, Toronto and one day of work virtually.

Reporting to the Senior Director, Marketing & Digital, the Content Creator will be responsible for developing engaging digital content to support artist campaigns and drive fan engagement. The ideal candidate is a creative, detail-oriented individual with a passion for music and digital media.

How You’ll Lead:

• Strong ability to produce, shoot, edit and deliver both short-form and medium-form videos for social media and streaming platforms
• Stay updated on trends, features, native platform language and algorithm changes to leverage opportunities for increased engagement and visibility.
• Administer in-house digital content needs for marketing team supporting for a select roster of artists.
• Editing of promotional content, artist liners, various “behind the scenes” content, live performances and other various digital content.
• Leverage combinations of video, micro-video, animations, icons/emojis, photo and text to create compelling, sharable content for fans.
• When needed, work directly with freelance creatives, and manage revisions to adhere to artist branding.
• Communicate regularly with Senior Director, Marketing & Digital on the status of ongoing and upcoming work.
• Maintain project scheduling and content archival (utilizing Monday, Sony Ci, and other proprietary asset systems)
• Live streaming experience a plus
• Use analytics, feedback loops and reporting metrics to ensure content creation/social media strategy is consistent with label’s goals
• Other duties as assigned

What You Bring:

• Proven experience in video/digital content in relevant industry (must provide a link to portfolio)
• Advanced knowledge and experience using Adobe Premiere Pro and Adobe Creative Suite programs including InDesign, Photoshop and Illustrator as well as After Effects
• Preferred 1-2 years of video and/or production experience in music/entertainment business
• Possess strong attention to detail, problem solving and organizational skills
• Ability to work with both Mac and PC platforms
• Excellent time management skills and ability to meet deadlines
• Consistent willingness to go above and beyond for project deliverables
• Ability to keep information highly confidential
• Ability to interact comfortably and effectively with employees of the company at all levels including Executive Management
• Pop culture savvy and adept in social media trends
• Positive attitude and team player
• Ability to create CapCut and Instagram Reels templates a plus
• Proactive approach to work, constantly seeking improvement in all areas. 
• Bold, ambitious, creative thinking; an entrepreneurial style and a growth mindset  
• Excellent communication skills anchored by honesty, approachability, and an open mind 

What We Offer: 

• Employee Family Assistance Program  
• 2-week paid Winter Break 
• Summer Fridays  
• Employee Ticket Box  
• Wellness Program

Disclaimer: This job description only provides an overview of job responsibilities that are subject to change.

Universal Music Canada is committed to equity, diversity, and inclusion, and strongly welcomes and encourages applications from Indigenous Peoples, people of colour, women, persons with disabilities, people who are 2SLGBTQIA+, and people from other diverse communities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

Salary Range:

$50,000 CAD

The actual base salary offered depends on a variety of factors, which may include, as applicable, the qualifications of the individual applicant for the position, years of relevant experience, specific and unique skills, level of education attained, certifications or other professional licenses held, and the location in which the applicant lives and/or from which they will be performing the job.  All candidates are encouraged to apply.