Job purpose
The Sr. Social Media Manager lives and breathes social media. You follow current trends and naturally translate them into channel-appropriate content consistent with brand voice.
You’re obsessed with engagement and love creating posts that resonate and drive action within the community. On any given day, you could be scripting and editing videos, reviewing analytics, answering customer questions, or dialing in next month’s calendar.
This role will focus on and execute high-level social media strategy and governance across key markets in North America. You will work closely with senior leaders of the corporate Marketing team and retail / manufacturing partners to develop a social media engagement strategy for B2B and B2C audiences and key segments.
Starting as an individual contributor and building a team of content creators, regional leads and agency contacts, the crucial responsibilities of this role will be building and growing the social media strategy with the goals of creating community, generating high quality leads and identifying opportunities within the competitive landscape to position Cavco Homes (and its family of brands) as a leader in manufactured housing.
This role requires someone willing to get hands-on with the work, embrace brand tone and stay ahead of trends.
Essential duties and responsibilities
Leadership & Innovation
Strategy & Execution
Research, Analytics & ing
Minimum qualifications :
Working conditions
Equal Opportunity Employer / Protected Veterans / Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant.
However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)
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