North American Electric, Inc., an industry leader in Electric Motors, and Motor Controls design and manufacturing, is looking for a full time Digital Marketing & Content Specialist to join our team. This position is responsible for creating and managing the companies digital marketing efforts that produces customer communication content and materials along with trade show events that support the company philosophies, sales objectives, and brand positioning. The ideal candidate will be a self-starter that is able to manage projects with superior organizational skills and has a willingness to adapt and learn.
This is an 8:00am – 5:00pm, Monday thru Friday, full time, on-site position.
Responsibilities:
Work and collaborate with various work groups to develop and write effective and relative content
Develop, manage and execute plans for strategies and marketing initiatives which include digital marketing, advertising, marketing digitization, social media and company events and exhibitions
Generate information, messages and story content for multi-channels that would consist of on-line and off line materials including presentations, marketing collateral, web, social media, email campaigns, videos, and articles.
· Develop, write and post content and manage company social media channels, content calendars and employee/company advocacy guidelines.
· Manage the execution of projects as well as be able to conduct necessary tasks to complete certain aspects of a project in accordance with resources and deadlines.
· Define, schedule, implement and execute activities for events, exhibitions, campaigns, training and other venues that promotes the company and the products.
· Monitor website, social media channels, and email campaign analytics to provide monthly ing on performance and identify opportunities.
· Contribute to and oversee design/photography and video production when necessary
· Must be able to use layout software and create layouts for various materials as well as use photo software for photo re-touching and manipulation.
EDUCATION LEVEL AND EXPERIENCE REQUIRED
· 5 years of proven work experience in Marketing Communications, Social Media, and Digital Content
· Bachelor’s degree (BA, BS) in Marketing, Communications, Public Relations or relevant field
· Excellent verbal and written communication skills
· Creativity and critical thinking skills
· Comprehensive analysis capabilities
· Knowledge of Google Analytics
· Familiarity with B2B and B2C advertising campaigns
· Hands-on experience with content management tools
· Proficiency in MS Office
· Proficiency in Adobe products or other production software to support content creation
· Experience with social media platforms and various scheduling software
· Good presentation skills
Preferred Qualifications:
· Knowledge of manufacturing, distribution and/or services industries
· Project management
· SEO Knowledge is a plus
· B2B industry experience
Benefits:
North American Electric, Inc. offers a competitive compensation package, a comprehensive benefits package and 401K with company match. Visit us at www.naemotors.com
Job Type: Full-time
Benefits:
Schedule:
Ability to commute/relocate:
Education:
Experience:
Work Location: In person
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