Navaera Sciences Hiring for Digital Marketing Specialist Full Time

Navaera Worldwide is a global, full-service firm specializing in advanced knowledge management products and services that empower financial organizations to improve operational efficiency, manage risk with data-informed decisions, detect fraud and gain competitive advantages. The privately held company has diverse clients around the world, including major corporations in the financial services sector as well as small and medium-sized enterprises. At Navaera Worldwide, we provide potent and scalable business products and solutions to organizations of all sizes. If you join Navaera, you will have access to benefits and perks such as paid vacation, and comprehensive benefits including medical, dental, vision care, and short term disability.

About the Role

The Digital Marketing Specialist position at Navaera develops and implements digital, social and web-based marketing strategies, programs and campaigns including content. Ensures digital marketing efforts optimizes the user experience throughout the sales cycle, increases marketing effectiveness, improves customer satisfaction and amplifies the company brand. Builds brand engagement, drives qualified and relevant traffic, and derives consumer insights to help optimize strategies from online campaign performance.

Responsibilities

· Executes online promotional campaigns on major social media platforms, including LinkedIn, Facebook, and others.

· Supports internal partners with supplier campaigns. Optimizes natural and paid search strategies, supports e-mail marketing campaigns, manages website content on Magnolia CMS to meet business objectives.

· Creates, reviews and edits all incoming content for landing pages including product consistency, spelling, pricing, promotional or launch parameters, translations, etc.

· Improves search engine optimization by recommending changes to website architecture, content, linking, keywords and other factors.

· Supports regional marketing in driving aspects to attract and convert new customers, gain user adoption, and increase on-line sales.

· Share best-of-class deliverables, tools and processes internationally across regions and businesses.

· Tracks, collects, analyzes and s data, identifies trends and insights and evaluates results to achieve maximum Return On Investment (ROI) for on-site campaigns.

· Performs testing on landing pages, segmented promotional set-ups, specific channel promotion set-ups and other systems related functionality. Identifies deficiencies, recommends improvements and identifies opportunities for enhancement.

· May manage outside search engine marketing agencies and partnerships, third party provider e-commerce feeds, and vendor payment and initiative planning.

· Other duties as assigned.

Job Type: Full-time

Pay: $30,609.67 – $75,686.25 per year

Benefits:

• Dental insurance
• Health insurance
• Paid time off
• Vision insurance

Schedule:

• Monday to Friday

Ability to commute/relocate:

• Scottsdale, AZ 85251: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Social media management: 5 years (Required)

Work Location: One location