The Opportunity
Reporting to the Manager, Marketing and Recruitment, you will coordinate strategic and targeted recruitment events for SAIT schools, departments, and programs. You are a creative and tactical marketing professional with an interest in experiential marketing strategies to drive customer/student acquisition.
You are a trend-seeker, and more importantly, a trend-setter. Your events are memorable and unmistakably SAIT. Your recruitment events go beyond traditional classroom visits to unique venues with unique, targeted audiences. Your flawless execution of events evoke emotion and engage multiple senses beyond just visual. During events you ensure guests are attended to with experts and knowledge of post-secondary education, our programs and our admissions processes, and where required you provide training to event ambassadors. You are on-hand at many of these events to fulfil an advising role yourself.
You have exceptional communication skills with a proven ability to cultivate strong relationships and partnerships with various stakeholders including prospective students, parents, guidance counsellors, career advisors, referral agencies, alumni, partners, faculty, staff, and suppliers. In ensuring client satisfaction, you show a passion for quality and attention to detail. You are recognized as a community and consensus builder and work to create a collaborative environment leading to extensive stakeholder buy-in and engagement. You are patient when you need to be, and bold when the objectives require it.
The Role
Event Marketing
Plan, execute and oversee all recruitment events for prospective and applicant students, their families, and counsellors and educators in the community
Maintain recruitment event calendar for long-range planning and preparation.
Organize all aspects of event from conception to completion including, but not limited to: goals/objectives, detailed timelines and task lists, budgets, scheduling rooms/venues, staffing and assignments, logistics, fire marshal approvals, transportation, custodial, catering/hospitality, décor, entertainment, supplies and promotional items needed, evaluation and final reports, and researching venues.
Conduct briefings and/or regular meetings with Director, students and volunteers as needed, debriefings with key constituents.
Coordinate event program materials
Manage and staff all events.
Conduct annual review and assess needs for future events
Monitor event responses and reservations, ensure appropriate staff/students know event details to help field questions and serve as primary contact to all event-related questions.
Coordinate presenters, participants and guest speakers as needed.
Work with the team to initiate advertising, printing, signage, invitation mailing, and media notifications to promote events
Client Services
Collaborate with multiple client groups to source speakers, ambassadors and content
Ensure project planning includes stakeholder input and considerations.
Support a client-centered approach in all aspects of the work we do, with a focus on transparency and inclusion.
Qualifications & Experience
Degree or diploma in event planning, event marketing or similar field.
Two to three years of related work experience in event management and coordination
Demonstrated exceptional customer service experience
Project management and client services skills, collaborative team member, and able to manage multiple client projects and deliver on deadlines
Organized and detail-oriented, able to maintain quality control and consistency in the look and feel of SAIT’s institutional events
Ability to present publicly to large and small audiences on marketing strategies, trends, and the work that we do.
Working-level skills with the Microsoft Office Suite.
Job classification: INFORMATION OFFICER I – A5067
Salary range: $49,671.45 – $63,112.63
Position End Date: January 3, 2025
Posting closing date: November 24, 2022
About SAIT
SAIT is a global leader in applied education. Named one of Alberta’s Top Employers, we offer the chance to work with a purpose — preparing the next generation of industry leaders, entrepreneurs, advocates and explorers.
Building on our 100+ year history, we’re looking for innovative, bold and collaborative employees who embrace change and deliver world-class customer experiences. Your future starts now at SAIT.
Equity, diversity and inclusion (EDI) is essential to achieving SAIT’s vision to be a global leader in applied education. We encourage applications from women, Indigenous people, racialized people, people with disabilities, people from gender and sexually diverse communities, and/or people with intersectional identities. Learn more about EDI at SAIT.
At SAIT, we understand that experience comes in many forms. We’re dedicated to adding diverse perspectives to SAIT – so if your experience is close to what we’re looking for, please consider applying.
SAIT is committed to supporting persons with disabilities throughout the recruitment process. We will work with applicants to provide accommodations upon request to the Talent Advisor.
For information on the collection and use of your personal information, please see our Privacy Policy.
BEWARE FALSE POSTINGS AND RECRUITING OFFERS
SAIT has been made aware of individuals or organizations posing as SAIT using false postings to attract job seekers and collect personal information. Please be aware that SAIT will never request sensitive personal information beyond what is required for an application.
Career opportunities at SAIT will always be posted on the SAIT career site and we encourage applicants to only apply directly through there. When your application is completed you will receive an email confirmation, if you did not receive one please check your junk mail or try applying through the SAIT career page again.
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