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Sales & Marketing / Sales & Marketing
JAMES PERSE Hiring for EMAIL & RETENTION MARKETING MANAGER at Downey, California Full Time
ESSENTIAL DUTIES AND JOB RESPONSIBILITIES
- Manage day-to-day Email, SMS, and other Remarketing channels
- Partnering with creative team, building campaigns within BlueCore ESP & Attentive SMS.
- Build out and refine customer segmentation modeling across Email & SMS
- Own retention KPIs, including but not limited to: one-time vs. repeat purchase, email open rates, click through rates, conversion rates, Average Order Value, Lifetime Value
- Drive repeat orders and revenue through Email, S