Senior Manager – Organic Growth | ASO , SEO & GEO Full Time

Senior Manager – Organic Growth | ASO , SEO & GEO/GAO

Location: Bangalore

Experience: 6–9 Years

Company: NYX

Joining: Immediate Joiners Preferred

About NYX

At NYX, we are building an AI-first growth ecosystem powering modern brands across performance marketing, content intelligence, automation, and scalable digital growth. We work at the intersection of media, technology, creativity, and data to drive measurable business outcomes for high-growth brands.

We are looking for a highly driven and execution-focused Senior Manager – ASO/SEO/GEO/GAO & Organic Growth who can take complete ownership of organic acquisition across web, app, AI-search, and discovery ecosystems. This role is ideal for someone who understands evolving search behaviour deeply and can scale organic growth through strong execution, experimentation, and AI-first search strategies.

Key Responsibilities

• Lead end-to-end organic growth strategy across SEO, ASO, GEO (Generative Engine Optimization), and GAO (Generative AI Optimization).
• Build scalable organic acquisition frameworks across websites, mobile apps, AI-search ecosystems, LLM-driven discovery platforms, and content environments.
• Drive keyword strategy, metadata optimisation, technical SEO audits, content discoverability, and AI-search visibility initiatives.
• Own App Store Optimization across Google Play Store and Apple App Store including rankings, keyword optimisation, conversion improvement, and discoverability growth.
• Develop GEO/GAO strategies to improve visibility across AI-driven search experiences including ChatGPT, Gemini, Perplexity, Claude, and emerging AI discovery ecosystems.
• Collaborate closely with product, content, performance, and tech teams to improve organic acquisition and search performance.
• Identify growth opportunities through search trends, algorithm updates, AI-search evolution, and category intelligence.
• Improve crawlability, indexing, schema implementation, site architecture, page speed, and technical health.
• Build scalable content and landing page strategies aligned with user intent, conversational search, and AI-driven discovery.
• Track and report performance metrics across rankings, impressions, organic traffic, app installs, AI visibility, engagement, and conversions.
• Stay updated with latest developments across SEO, ASO, GEO, GAO, AI-search ecosystems, and organic growth frameworks.
• Drive high ownership execution while mentoring internal teams/agencies where required.

Requirements

• 6–9 years of relevant experience across SEO, ASO, organic growth, and digital discovery ecosystems.
• Strong understanding of technical SEO, content SEO, ASO, AI-search behaviour, GEO, and GAO frameworks.
• Proven experience in scaling organic traffic, app installs, discoverability, and search visibility for digital-first brands/products.
• Understanding of how LLMs, AI crawlers, conversational search, and generative engines surface and prioritise content.
• Hands-on experience with tools such as Google Search Console, GA4, Ahrefs, SEMrush, AppTweak, Sensor Tower, Screaming Frog, or similar platforms.
• Strong analytical and problem-solving mindset with ability to derive actionable growth insights from data.
• Ability to work in fast-paced, ownership-driven, and highly execution-focused environments.
• Prior experience in startups, OTT, consumer tech, gaming, fintech, AI products, or D2C ecosystems will be a strong advantage.

What We’re Looking For

• Someone who understands the future of search beyond traditional SEO.
• Strong strategic thinker with execution excellence.
• Self-driven individuals who thrive in ownership-heavy environments.
• Builders who want to create scalable organic growth engines in the AI-first era.

Why Join NYX

• Opportunity to work on AI-first growth and marketing ecosystems.
• High-growth environment with accelerated career progression.
• Work closely with leadership on strategic growth initiatives.
• Ownership-driven culture with freedom to experiment and innovate.
• Exposure to large-scale consumer growth and performance ecosystems.

📍 Location: Bangalore / Hybrid

💰 CTC: ₹8–14 LPA + ESOPs

🕒 Experience: 5+ years in ASO & SEO

If this sounds like you, let’s talk.

📩 Apply at

or DM us with your profile.

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